Shopping Trolley
MaybeAn estimated 1.0% of orders come back. But buyers convert on only 1.5% of searches, so Shopping Trolley is a Maybe.
- Flapen Score
- 63 / 100Top 12% of 5,777 Home & Garden niches · +12 vs the category median of 5163
- Market size
- £662K/yr2.0M searches / yr
- 90-day growth
- -9.7%search demand this quarter
- Competition
- 38%top-5 click share · 32 brands · 59 sellers
Flapen Score
Shopping Trolley against its category
The dotted line is the Home & Garden average. Past it, Shopping Trolley is stronger. Inside it, weaker.
Market
The Shopping Trolley market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shopping Trolley 2.0M times last year and spent an estimated £662K. The top 5 brands take 54% of clicks. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 1.5% of those searches ended in a purchase.
Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £662K a year.
- Searches, last 12 months
- 2.0M
- Growth, 90 days vs prior 90
- -9.7%
- Conversion, latest week
- 1.5%
- Market size, estimated
- £662Ka year
- Peak month
- September1.4× the quietest month
- Top search term
- shopping trolley on wheels771K searches a year
02 · Price
A sale here is worth £22.16.
Listings sell for £22.16 on average, from £6.76 to £68.31. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At £22.16 that is £6K to £11K a year per listing.
- Average price
- £22.16inside the $15 to $100 sweet spot
- Price range
- £6.76–£68.31
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £6K–£11K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #61 within Shopping Bags & Baskets. It carries 1,788 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 59%
- Out of stock, average day
- 14.0%
- Average rank
- #61in Shopping Bags & Baskets
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,788per listing
- Listings tracked
- 54
04 · Newcomers
3 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Shopping Trolley products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
BREEZENEST Blue Shopping Trolley Bag - 33x20x57cm Oxford Fabric Reusable Cart Bag with Drawstring & Side Pockets
- Price
- £6.76
- Rating
- 4.0/5
- Reviews
- 21
- Age
- 11mo ago

ARIANA 61Ltr Lightweight 2 Wheel Large Shopping Trolley Shopping Cart Grocery Bag Shopper - ST54 (Plain Black)
- Price
- £15.52
- Rating
- 4.4/5
- Reviews
- 2,472
- Age
- 6y ago

Hoppa Shopping Trolley on Wheels 57L Foldable Large Capacity 2 Wheel Grocery Granny Cart with Secure Lid & Side Pockets Shopping Bags for the Elderly Laundry 30kg Limit Truck Trolley & Festivals
- Price
- £16.09
- Rating
- 4.6/5
- Reviews
- 4,431
- Age
- 9y ago

VOUNOT Folding Shopping Trolley on 6 Wheels Stair Climbing Shopping Cart Grocery Trolley Oxford Black
- Price
- £17.97
- Rating
- 4.3/5
- Reviews
- 12,203
- Age
- 5y ago

59L Folding Lightweight Shopping Trolley Hard Wearing & Foldaway for Easy Storage Large Shopping Trolley on 2 Wheels Shopping Cart Black
- Price
- £15.25
- Rating
- 4.2/5
- Reviews
- 791
- Age
- 2y ago
Trending
estimated 90-day click momentum
Luxtrous 59L Shopping Trolley on Wheels Foldable Rolling Push Trolly Grocery Cart with Lightweight Waterproof Bag Aluminium Alloy Frame Trolley 2 Wheel Utility Shopping Cart (Black)
- Price
- £13.66
- Rating
- 3.6/5
- Reviews
- 50
- Age
- 2y ago

Amazon Basics Rolling Travel Duffel Bag 105L Lightweight and Durable Trolley in Ripstop Fabric Large Capacity with Telescopic Handle Ideal for Travel Work and Leisure Black
- Price
- £64.21
- Rating
- 4.2/5
- Reviews
- 5,400
- Age
- 8y ago

Amazon Basics Rolling Wheeled Backpack Duffel Bag Telescopic Handle Lightweight and Durable Trolley in Ripstop Fabric 137 L 40.6 x 40.6 x 88.9 cm Black
- Price
- £54.79
- Rating
- 4.2/5
- Reviews
- 5,400
- Age
- 8y ago

BREEZENEST Blue Shopping Trolley Bag - 33x20x57cm Oxford Fabric Reusable Cart Bag with Drawstring & Side Pockets
- Price
- £6.76
- Rating
- 4.0/5
- Reviews
- 21
- Age
- 11mo ago

MoverX 70L Festival Trolley on Wheels Folding Wagon Portable Camping Cart Collapsible Foldable Trolly for Beach Outdoor Garden Picnic Shopping Fishing Adjustable Handle Black
- Price
- £28.00
- Rating
- 4.7/5
- Reviews
- 750
- Age
- 1y ago
Newest
by launch date
Large Lightweight Shopping Trolley with Wheels 64L Grocery Cart with Handle Heavy-Duty & Collapsible for Easy Storage Ideal for Shopping Laundry & Travel (Green)
- Price
- £28.19
- Rating
- 4.3/5
- Reviews
- 78
- Age
- 10mo ago

BREEZENEST Blue Shopping Trolley Bag - 33x20x57cm Oxford Fabric Reusable Cart Bag with Drawstring & Side Pockets
- Price
- £6.76
- Rating
- 4.0/5
- Reviews
- 21
- Age
- 11mo ago

4 Wheel Shopping Cart Trolley Folding Mobility Large Travel Premium 70L Bag Case Height Adjustable Handle
- Price
- £24.63
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 11mo ago

MoverX 70L Festival Trolley on Wheels Folding Wagon Portable Camping Cart Collapsible Foldable Trolly for Beach Outdoor Garden Picnic Shopping Fishing Adjustable Handle Black
- Price
- £28.00
- Rating
- 4.7/5
- Reviews
- 750
- Age
- 1y ago

Foldable Shopping Trolley on Wheels 25kg Heavy-Duty Waterproof Oxford Fabric Collapsible Bag with Silent Wheels Convertible Hand Carry (Black)
- Price
- £7.00
- Rating
- 3.6/5
- Reviews
- 45
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.
Brands
32 falling
Sellers
59
Est. top-5 brand share
54%
Top 20: 92%
Est. top-5 click share
38%
Top 20: 70%
Open market
41%
- Hoppa17%
- BREEZENEST12%
- ARIANA11%
- VOUNOT9%
- Vivo Technologies6%
- ATX Luggage Est. 19915%
Demand
Shopping Trolley search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Shopping Trolley search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shopping trolley on wheels771K/yr
- shopping trolley538K/yr
- shopping trolleys121K/yr
- trolley bags77K/yr
- 4 wheel shopping trolley67K/yr
- shopping trolley bag43K/yr
- foldable shopping trolley42K/yr
- shopping cart43K/yr
- folding shopping trolley41K/yr
- shopping trolly37K/yr
Reviews and returns
What reviews say buyers love and hate about Shopping Trolley
We read the reviews and the return reasons for every product selling here.
“Its not durable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shopping Trolley questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









