Skip to content

Shepherds Crook

Shepherds Crook shows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

69
Worth a look
Market size 20Growth 94Conversion 73Competition 74Returns 97Price range 52Avg price 48Brand share 70Review moat 78Quality gap 73
This niche Category average

Is Shepherds Crook profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Shepherds Crook is a £81K/yr Amazon United Kingdom market (102K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 69/100.

Shepherds Crook: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +106.6% over the last 90 days and 6.8% of searches end in a purchase.

£81K

revenue / yr

Units sold / yr6K
Search volume / yr+106.6%102K
Conversion rate6.8%
Avg price£11.70

Who owns the niche?

The top 5 brands hold 63% of demand, so 37% of the market is open.

37%

open market share

Brands · sellers24 · 31
Top-5 product click share41%
Open market37%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 36 products

Sponsored placement83%
New entrants (1y)2· 0 succeeded
Avg rating4.3★
Avg reviews437

Top Shepherds Crook products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£7K£10K£13K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

31

Top-5 brand share

63%

Top 20: 97%

Top-5 click share

41%

Top 20: 89%

Open market

32%

  • SEGNAYEN18%
  • ADTSADDTO15%
  • QIZENME13%
  • Alytimes10%
  • Jermily7%
  • COSANSYS5%

Shepherds Crook demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume102KCVR6.8%Products36Brands24Top 5 Brands63%OOS Rate17.1%Rating4.3★Reviews437Avg BSR#27
5K4KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.9×

Top Shepherds Crook search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • shepherds crook garden hooks37K/yr
  • shepherds hooks for garden lights13K/yr
  • shepherds hook garden11K/yr
  • shepherd hooks for garden7K/yr
  • shepherds hook8K/yr
  • garden hooks for lanterns7K/yr
  • shepherds hooks8K/yr
  • garden lantern hooks5K/yr
  • lantern hooks for garden3K/yr
  • shepherd hook2K/yr

What reviews say buyers love and hate about Shepherds Crook

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Strength26%

Very strong

Quality-Overall23%

Excellent product

Value For Money15%

Good value for money

Assembly/Installation9%

VERY easy to assemble

Advertised Vs Actual Product9%

As described

What buyers complain about

76% of reviews
Strength26%

Extremely flimsy

Size-Overall20%

Large shepherd hook

Quality-Overall7%

Not the best

Thin5%

Thin

Value For Money4%

Not worth A £1

Shepherds Crook return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

38%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
29%
2Strength
23%
3Quality-Overall
8%
4Height
6%
5Defective Material/Parts
6%

Common Shepherds Crook questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Shepherds Crook 69/100 on Amazon United Kingdom — Worth a look. The niche generates £81K/yr across 36 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +106.6% over the last 90 days.
Search demand for Shepherds Crook on Amazon United Kingdom peaks in Apr–May–Jun–Jul, where the busiest month runs 5.9× the quietest.