Shells

Shoppers searched for this 301K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +41.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £109K a year.

Searches, last 12 months

301K

Growth, 90 days vs prior 90

+41.5%

Conversion, latest week

4.8%

Market size, estimated

£109Ka year

Peak month

June2.1× the quietest month

Top search term

shells100K searches a year

Listings sell for £7.51 on average, from £2.41 to £14.67. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £7.51 that is £2K to £4K a year per listing.

Average price

£7.51under the $15 to $100 sweet spot

Price range

£2.41–£14.67

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

98% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #1,554 within Scrapbooking & Stamping. It carries 200 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

94%

Out of stock, average day

10.4%

Average rank

#1,554in Scrapbooking & Stamping

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

200per listing

Listings tracked

49

17 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months