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Shark Filter Replacement

Fail

Prices span $5.50–$11.71, mostly outside the sweet spot, so Shark Filter Replacement is a Fail.

Flapen Score
45
45 / 100
Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 51
Market size
£278K/yr327K searches / yr
90-day growth
-22.2%search demand this quarter
Competition
71%top-5 click share · 11 brands · 12 sellers

Flapen Score

Shark Filter Replacement against its category

The dotted line is the Home & Garden average. Past it, Shark Filter Replacement is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shark Filter Replacement market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Shark Filter Replacement 327K times last year and spent an estimated £278K. The top 5 brands take 82% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

11.4% of searches ended in a purchase last week.

Shoppers searched for this 327K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £278K a year.

Searches, last 12 months
327K
Growth, 90 days vs prior 90
-22.2%
Conversion, latest week
11.4%
Market size, estimated
£278Ka year
Peak month
January1.4× the quietest month
Top search term
shark hoover filters75K searches a year

02 · Price

A sale here is worth £7.45.

Listings sell for £7.45 on average, from £5.50 to £11.71. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £7.45 that is £15K to £19K a year per listing.

Average price
£7.45under the $15 to $100 sweet spot
Price range
£5.50–£11.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
£15K–£19K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Vacuums & Floor Care. It carries 1,161 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#18in Vacuums & Floor Care
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,161per listing
Listings tracked
16

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
25 months

Products

Top Shark Filter Replacement products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

£0£28K£56K£83K£111K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

12

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

13%

  • Mellbree33%
  • Leadaybetter20%
  • iVanzoll17%
  • Isincer7%
  • evecase6%
  • BeuInovia Technology5%
  • Open — no brand owns it (5 brands, 13%)

Demand

Shark Filter Replacement search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Shark Filter Replacement search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shark hoover filters75K/yr
  • shark filter replacement60K/yr
  • shark vacuum filters55K/yr
  • shark filters29K/yr
  • shark vacuum filter replacement15K/yr
  • shark filter16K/yr
  • shark replacement filters13K/yr
  • shark filters replacement10K/yr
  • shark hoover filter replacement5K/yr
  • shark hoover filter8K/yr

Reviews and returns

What reviews say buyers love and hate about Shark Filter Replacement

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall19%+0.51

Rubbish

Poor quality

Inferior product

Filtration18%−0.15

I cannot recommend these filters for that reason

Not the same as Shark filters

The square filter doesn't actually fit

Size-Overall18%+1.44

didnt fit very well

Very poor there didnt fit the vac

These are smaller than I thought

Thickness16%−0.10

Not as thick

even when they fill out they are still thinner

Main sponge is far too thin

Compatibility-Overall5%−0.05

Incorrect Product Description NOT compatible with IZ300UKT

Then the notes say: DON'T WORK WITH: Not Compatible with IZ300UK(T), IZ320UK(T), please check before purchasing

Do not fit NZ690UK

Love

Size-Overall32%+1.44

Brilliant fit

Easy to fit

Fits exactly as it should

Quality-Overall19%+0.51

Great quality filters

Good product, fits well in shark vacuum cleaner upright

Excellent Quality

Value For Money17%+1.46

Great value

Well worth the money

Good value

Filtration7%−0.15

Easy to replace all the filters

Very good replacement filters

Great filters

Advertised Vs Actual Product5%+0.26

They do the job

Does as expected

just what I wanted

Return

0.7% Return rate 63% Fixable by listing

Size-Overall57%▆▇▆█▇▆

didnt fit very well

Very poor there didnt fit the vac

These are smaller than I thought

Compatibility-Overall18%▆▆▅▅▇█

Incorrect Product Description NOT compatible with IZ300UKT

Then the notes say: DON'T WORK WITH: Not Compatible with IZ300UK(T), IZ320UK(T), please check before purchasing

Do not fit NZ690UK

Filtration8%█▇▆▅▅▇

I cannot recommend these filters for that reason

Not the same as Shark filters

The square filter doesn't actually fit

Advertised Vs Actual Product5%▅▃█▂█▄
Quality-Overall4%▇▇█▆▁▃

Rubbish

Poor quality

Inferior product

FAQ

Common Shark Filter Replacement questions

Answered from the same tracked data.