Sewing Machine Needles
prices mostly outside the sweet spot ($3.38–$6.48) — Sewing Machine Needles doesn't clear our bar today.
Flapen Score
Is Sewing Machine Needles profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Sewing Machine Needles is a £81K/yr Amazon United Kingdom market (136K searches/yr). The top 5 brands hold 76% of demand. Verdict: Skip it — 42/100.
Sewing Machine Needles: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -2.6% over the last 90 days and 13.8% of searches end in a purchase.
£81K
revenue / yr
Who owns the niche?
The top 5 brands hold 76% of demand, so 24% of the market is open.
24%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 17 products
Top Sewing Machine Needles products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Hemline Sewing Machine Needles Size: Assorted Sizes
- Price
- £4.19
- Rating
- 4.7/5
- Reviews
- 694
- Age
- 8y ago

60PCS Sewing Machine Needles 3 Sizes Sewing Machine Accessories
- Price
- £5.18
- Rating
- 4.5/5
- Reviews
- 164
- Age
- 2y ago

SCHMETZ Sewing Machine Needles - Universal (Regular) Assorted Sizes 70/10 80/12 90/14 & 100/16 Packet of 10
- Price
- £3.84
- Rating
- 4.7/5
- Reviews
- 8,647
- Age
- 6y ago

20 Pcs Sewing Machine Needles 90/14 Universal Machine Needles with Instruction Sharp Sewing Needles for Home Sewing Machine
- Price
- £3.38
- Rating
- 4.6/5
- Reviews
- 1,339
- Age
- 5y ago

30 Pcs Universal Sewing Machine Needles Regular Point 5 Color-Coded Sizes (65/9 75/11 90/14 100/16 110/18) Ideal for All Fabrics & Home Sewing Projects
- Price
- £4.57
- Rating
- 3.8/5
- Reviews
- 16
- Age
- 7mo ago
Trending
90-day click momentum
60-Piece Sewing Machine Needle Set - 6 Sizes (65/9 to 110/18) Compatible with Singer Brother Janome & More
- Price
- £3.53
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 11mo ago

Singer 10-Pack Universal 2020 Sewing Machine Needles Size 90/14
- Price
- £5.63
- Rating
- 4.6/5
- Reviews
- 3,856
- Age
- 4y ago

20 Pcs Sewing Machine Needles 90/14 Universal Machine Needles with Instruction Sharp Sewing Needles for Home Sewing Machine
- Price
- £3.38
- Rating
- 4.6/5
- Reviews
- 1,339
- Age
- 5y ago

30 Pcs Sewing Machine Needles Universal Regular Point 5 Sizes Color-Coded (65/9110/18) Compatible with Singer Brother & Most Machines Essential for All Fabrics & Home Sewing Projects
- Price
- £4.43
- Rating
- 4.0/5
- Reviews
- 22
- Age
- 11mo ago

40 Pcs Sewing Machine Needles 90/14 Universal Machine Needles Sharp Sewing Needles with Sewing Accessories Instruction for Home Sewing Machine
- Price
- £3.48
- Rating
- 4.6/5
- Reviews
- 1,339
- Age
- 5y ago
Newest
by launch date
30 Pcs Universal Sewing Machine Needles Regular Point 5 Color-Coded Sizes (65/9 75/11 90/14 100/16 110/18) Ideal for All Fabrics & Home Sewing Projects
- Price
- £4.57
- Rating
- 3.8/5
- Reviews
- 16
- Age
- 7mo ago

30 Pcs Universal Sewing Machine Needles Colorful Coded Needles Compatible with Singer Brother & Most Old Machines 5 Sizes for Home Sewing Quilting & DIY Fabrics
- Price
- £4.50
- Rating
- 4.0/5
- Reviews
- 21
- Age
- 10mo ago

60-Piece Sewing Machine Needle Set - 6 Sizes (65/9 to 110/18) Compatible with Singer Brother Janome & More
- Price
- £3.53
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 11mo ago

30 Pcs Sewing Machine Needles Universal Regular Point 5 Sizes Color-Coded (65/9110/18) Compatible with Singer Brother & Most Machines Essential for All Fabrics & Home Sewing Projects
- Price
- £4.43
- Rating
- 4.0/5
- Reviews
- 22
- Age
- 11mo ago

ASIRYVA 80 Pcs Universal Heavy Duty Sewing Machine Needles 6 Sizes (65/9 75/11 80/12 90/14 100/16 110/18) Compatible with Singer Brother Varmax Home Sewing Machines
- Price
- £4.00
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 flat
Sellers
64
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
19%
- Hemline23%
- Axmru16%
- SYOZPXY16%
- SCHMETZ15%
- Maltvie6%
- ASIRYVA5%
Sewing Machine Needles demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.2×
Top Sewing Machine Needles search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- sewing machine needles101K/yr
- brother sewing machine needles15K/yr
- sewing machine needles universal4K/yr
- universal sewing machine needles6K/yr
- machine needles6K/yr
- sewing machine needle5K/yr
What reviews say buyers love and hate about Sewing Machine Needles
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“Good value”
“Good sturdy quality sewing machine needles”
“They fit my machine and work perfectly”
“As described”
“Stronge”
What buyers complain about
97% of reviews“Bad quality”
“seem to break easily”
“seem to break easily”
“Not fit for sewing”
“Universal sewing machine needle they dont fit in my sewing machine disappointed”
Sewing Machine Needles return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
34%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sewing Machine Needles questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









