Serrated Kitchen Knife
a small market ($21K/yr) — Serrated Kitchen Knife doesn't clear our bar today.
Flapen Score
Is Serrated Kitchen Knife profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Serrated Kitchen Knife is a £21K/yr Amazon United Kingdom market (129K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Sep. Verdict: Skip it — 41/100.
Serrated Kitchen Knife: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -6.5% over the last 90 days and 2.2% of searches end in a purchase.
£21K
revenue / yr
Who owns the niche?
The top 5 brands hold 68% of demand, so 32% of the market is open.
32%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 33 products
Top Serrated Kitchen Knife products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
GGS Solingen Knife Vegetable Fruit Tomato Steak Serrated Dishwasher Safe German Stainless Steel Chef Kitchen Set (Black 1 Knife)
- Price
- £5.68
- Rating
- 4.4/5
- Reviews
- 1,646
- Age
- 4y ago
Chef Aid 4.5 Inch Stainless Steel Serrated Knife 12 cm Soft Grip Handle Ideal for Slicing Breads Cakes and More
- Price
- £4.06
- Rating
- 3.8/5
- Reviews
- 126
- Age
- 8y ago
OPOLIA Tomato Knives Black Table Knife Set of 2 Serrated Kitchen Knive Stainless Steel Sharp Dinner Knife Utility Knifes Ergonomic Handle Paring Knives for Vegetable and Fruits Dishwasher Safe
- Price
- £5.55
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 11mo ago
Taylors Eye Witness Syracuse Serrated Utility Kitchen Knife - Professional 13cm/5 Cutting Edge Multi Use. Ultra Fine Toothed Razor Sharp Blade. Soft Textured Grip Matte Black Handle.
- Price
- £7.61
- Rating
- 4.4/5
- Reviews
- 186
- Age
- 7y ago
targzier Tomato Knife Colour Set of 6 Sharp Blade Serrated Kitchen Knives Stainless Steel Utility Knife Wavy Edge Table/Dinner Knifes Multicolor Tomato Knives Set Ergonomic Handle&Dishwasher Safe
- Price
- £8.39
- Rating
- 4.4/5
- Reviews
- 334
- Age
- 1y ago
Trending
90-day click momentum
targzier Tomato Knife Set Kitchen Knives Set of 4 Stainless Steel Serrated & Utility Knives Extra Sharp Blades Dishwasher-Safe Red&Rosy&Orange&Green
- Price
- £6.79
- Rating
- 4.6/5
- Reviews
- 134
- Age
- 1y ago
Victorinox Swiss Classic Breakfast Knife Bread roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Yellow
- Price
- £9.31
- Rating
- 4.8/5
- Reviews
- 26,000
- Age
- 13y ago
OPOLIA Tomato Knives Black Table Knife Set of 2 Serrated Kitchen Knive Stainless Steel Sharp Dinner Knife Utility Knifes Ergonomic Handle Paring Knives for Vegetable and Fruits Dishwasher Safe
- Price
- £5.55
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 11mo ago
Victorinox Swiss Classic Breakfast Knife Bread Roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Black
- Price
- £9.74
- Rating
- 4.8/5
- Reviews
- 546
- Age
- 1y ago
Victorinox Swiss Classic paring and Vegetable Knife for Fruit and Vegetables Extra Sharp Straight and Serrated Edge Stainless Steel Blue
- Price
- £8.30
- Rating
- 4.8/5
- Reviews
- 349
- Age
- 1y ago
Newest
by launch date
Barpre Serrated Tomato Knife Set of 2 11cm Ultra-Sharp High-Carbon Steel Utility Knives with Protective Sheath Lightweight Ergonomic PP Handle for Fruit Bread & Steak Dishwasher Safe Black
- Price
- £3.24
- Rating
- 4.6/5
- Reviews
- 14
- Age
- 11mo ago
OPOLIA Tomato Knives Black Table Knife Set of 2 Serrated Kitchen Knive Stainless Steel Sharp Dinner Knife Utility Knifes Ergonomic Handle Paring Knives for Vegetable and Fruits Dishwasher Safe
- Price
- £5.55
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 11mo ago
Victorinox Swiss Classic Breakfast Knife Bread Roll Knife Sharp Blade Serrated Edge 11 cm Plastic Handle Stainless Steel Set of 2 Black
- Price
- £9.74
- Rating
- 4.8/5
- Reviews
- 546
- Age
- 1y ago
Victorinox Swiss Classic paring and Vegetable Knife for Fruit and Vegetables Extra Sharp Straight and Serrated Edge Stainless Steel Blue
- Price
- £8.30
- Rating
- 4.8/5
- Reviews
- 349
- Age
- 1y ago
targizer Tomato Knife Black Kitchen Knives Set of 2 Stainless Steel Sharp Serrated Edge Dinner Knives Small Utility Knife of Cutting Tamatoes Vegetables Fruit Dishwasher-Safe Rustproof
- Price
- £4.98
- Rating
- 4.6/5
- Reviews
- 25
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
32
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
43%
Top 20: 85%
Open market
25%
- GGS16%
- Victorinox15%
- targzier15%
- Taylors Eye Witness13%
- Chef Aid10%
- OPOLIA7%
Serrated Kitchen Knife demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep · busiest ÷ quietest = 1.4×
Top Serrated Kitchen Knife search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- serrated kitchen knife58K/yr
- serrated knife23K/yr
- serrated knife small13K/yr
- small bread knife8K/yr
- small serrated kitchen knife9K/yr
- serrated knives7K/yr
- small serrated knife6K/yr
- serrated paring knife4K/yr
What reviews say buyers love and hate about Serrated Kitchen Knife
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Super sharp”
“Decent knives”
“Worth the money”
“They are comfortable in the hand”
“does the job”
What buyers complain about
69% of reviews“There knives are very cheap”
“not sharp”
“Its just too chunky”
“Started to rust after 1st wash”
“Has doubled in price since I last purchased one”
Serrated Kitchen Knife return rate & reasons
Why buyers send it back, as a share of all return requests.
1.0%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Serrated Kitchen Knife questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
