Sequins
Sequins shows low returns (0.9%), but a small market ($61K/yr) keeps it on the watch list.
Flapen Score
Is Sequins profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Sequins is a £61K/yr Amazon United Kingdom market (160K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 53/100.
Sequins: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +2.3% over the last 90 days and 5.3% of searches end in a purchase.
£61K
revenue / yr
Who owns the niche?
The top 5 brands hold 59% of demand, so 41% of the market is open.
41%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 27 products
Top Sequins products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
VEYLIN 8800pcs 6mm Round Loose Sequin Beads - 22 Colors - for Craft Embroidery.
- Price
- £4.79
- Rating
- 4.6/5
- Reviews
- 665
- Age
- 5y ago
Sequins for Crafts Kids - Mixed Sequins for Sewing - Loose Craft Supplies
- Price
- £4.14
- Rating
- 4.5/5
- Reviews
- 597
- Age
- 11y ago
VEYLIN 14400 Pcs 5MM Bulk Loose Sequins 24 Colors Round Embroidery Sequins for Sewing with Holes for DIY Decorations
- Price
- £5.26
- Rating
- 4.6/5
- Reviews
- 665
- Age
- 2y ago
Angel Malone 10g/ +400pcs Quality Metallic Flower Disk Sequins Card Making Scrapbooking Sewing Trimmings Table Confetti Bridal Wedding Favours (Colourful)
- Price
- £2.85
- Rating
- 4.6/5
- Reviews
- 216
- Age
- 11y ago
SULOLI Loose Sequins 22500pcs 4MM Bulk Loose Sequins 24 Colors Round Embroidery Sequins for Crafts Sequins with Holes for DIY
- Price
- £4.95
- Rating
- 4.6/5
- Reviews
- 33
- Age
- 2y ago
Trending
90-day click momentum
Mizogleam Sequin Skirt Women Stretchy Bodycon Wrap Mini Skirt Sparkly Glitter Shiny for Club Date Night Out Party Outfit Silver
- Price
- £12.95
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 2mo ago
Sequins Glitter 12 Bottles Colors Face Sequins Crafts Glitter Festival Decoration Beauty Set Craft Glitters for DIY Slime Bath Ball Nail Art Card Making Resin Cellphone Decorations
- Price
- £3.93
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 3mo ago
BABWWNIX Womens Y2K Sequin Mini Shorts Sparkle Elastic Waist A Line Party Concert Short Going Out Bottoms Beaded Bling Pant (B-Black S)
- Price
- £10.03
- Rating
- 4.1/5
- Reviews
- 28
- Age
- 1y ago
WERFORU Sequin Skirt Women Stretchy Sparkly Glitter Shiny Mini Skirt for Party Rose Pink
- Price
- £15.44
- Rating
- 4.4/5
- Reviews
- 117
- Age
- 1y ago
JASGOOD Sequin Skirt for Women Stretchy Bodycon Mini Sparkly Glitter Shiny Skirts Night Out Party Silver Small
- Price
- £13.70
- Rating
- 4.4/5
- Reviews
- 63
- Age
- 1y ago
Newest
by launch dateMizogleam Sequin Skirt Women Stretchy Bodycon Wrap Mini Skirt Sparkly Glitter Shiny for Club Date Night Out Party Outfit Silver
- Price
- £12.95
- Rating
- 4.2/5
- Reviews
- 10
- Age
- 2mo ago
Sequins Glitter 12 Bottles Colors Face Sequins Crafts Glitter Festival Decoration Beauty Set Craft Glitters for DIY Slime Bath Ball Nail Art Card Making Resin Cellphone Decorations
- Price
- £3.93
- Rating
- 4.3/5
- Reviews
- 6
- Age
- 3mo ago
30g Sequins for Crafts Round Sequins for Decor Laser Multicolor Table Confetti Glitter for Wedding Party Holiday Decoration
- Price
- £3.17
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago
400pcs 30mm Large Sequins for Crafts - Flat Sequin with Holes for Sewing & Gluing - Bulk Mixed Color Sequins for Crafts Kids DIY Art Jewelry Making
- Price
- £6.30
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 8mo ago
Multicolor Foil Confetti Glitter Round Confetti Rainbow Circle Dots Birthday Table Scatter Sequin Sprinkles for Birthday Party Wedding Valentine Baby Shower Festival Supplies 30g
- Price
- £5.47
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
23 rising
Sellers
31
Top-5 brand share
59%
Top 20: 97%
Top-5 click share
48%
Top 20: 92%
Open market
36%
- VEYLIN26%
- Kids B Crafty10%
- Baker Ross9%
- Angel Malone7%
- SULOLI7%
- Kids Create5%
Sequins demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.3×
Top Sequins search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- sequins89K/yr
- sequins for crafts29K/yr
- sequin17K/yr
- sequins for sewing12K/yr
- large sequins7K/yr
- sequins for crafts kids7K/yr
What reviews say buyers love and hate about Sequins
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“the colours are really bright”
“Excellent value for money”
“Sparkly Statement Piece That Shines”
“Good quality sequins”
“it fits perfectly”
What buyers complain about
65% of reviews“tiny pieces”
“difficult to open resulting all sequins falling out ended up with all colours mixed”
“cheap looking”
“found them difficult to stick to things would benefit from sticky backs”
“It seemed to come out slightly at the hips”
Sequins return rate & reasons
Why buyers send it back, as a share of all return requests.
0.9%
Return rate
83%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sequins questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
