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Scoot

Maybe

The products selling today average only 3.2★. But shoppers spend only $11K a year here, so Scoot is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£11K/yr27K searches / yr
90-day growth
+136.7%search demand this quarter
Competition
69%top-5 click share · 9 brands · 18 sellers

Flapen Score

Scoot against its category

The dotted line is the Home & Garden average. Past it, Scoot is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scoot market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Scoot 27K times last year and spent an estimated £11K. The top 5 brands take 90% of clicks. Demand peaks in May–Jun–Aug–Sep. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

2.7% of searches ended in a purchase last week.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +136.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+136.7%
Conversion, latest week
2.7%
Market size, estimated
£11Ka year
Peak month
May4.1× the quietest month
Top search term
scoot fox repellent17K searches a year

02 · Price

A sale here is worth £14.41.

Listings sell for £14.41 on average, from £9.28 to £20.34. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 500 to 750 of them. At £14.41 that is £7K to £11K a year per listing.

Average price
£14.41under the $15 to $100 sweet spot
Price range
£9.28–£20.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
500–750
Revenue per listing a year
£7K–£11K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 55.8% of listings are out of stock. The average listing ranks #179 within Plant Protection & Pest Control. It carries 255 reviews at 3.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
73%
Out of stock, average day
55.8%
Average rank
#179in Plant Protection & Pest Control
Average rating
3.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
255per listing
Listings tracked
15

04 · Newcomers

Amazon counts 3 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
37 months

Products

Top Scoot products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

18

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

6%

  • Foxolutions42%
  • READY STEADY DEFEND19%
  • KinderPet13%
  • Crystal Opus12%
  • Spear & Jackson5%
  • The Big Cheese3%
  • Open — no brand owns it (3 brands, 6%)

Demand

Scoot search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: May, Jun, Aug, Sep · busiest ÷ quietest = 4.1×

Reviews and returns

What reviews say buyers love and hate about Scoot

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall37%−1.16

DOESN'T WORK

Not effective

it has not worked at all

Pest/Insect Control14%+0.84

This repellent worked a treat. not for the foxes though

it didn't keep the foxes away

it does not stop the Foxes from fouling my Garden

Smell13%+2.13

Smells like garlic

smells pungent

Smells terrible

Value For Money4%+0.09

Poor value

Waste of money

waste of money

Natural Resource Wastage4%−0.11

Total waste of Money

Waste of money

Totally waste of money

Love

Smell22%+2.13

Excellent Product – Fresh Smelling and Highly Effective

Nice scent

Easy to use and reasonable smell

Pest/Insect Control18%+0.84

definitely keeps the foxes away

has helped keep unwanted fox mess

It does keep the foxes away

Ease Of Use9%+0.66

Easy use

it's easy to apply straight from the bottle

This product is convenient

Efficiency8%−0.02

It is effective

It helps I think

It works

Quality-Overall7%+0.42

Excellent product

Great product

Overall, a great product that does exactly what it claims

Return

0.5% Return rate 15% Fixable by listing

Functionality-Overall38%▁▁▁█▇▆

DOESN'T WORK

Not effective

it has not worked at all

Smell8%▁▁▁▁█▁

Smells like garlic

smells pungent

Smells terrible

Size-Overall8%█▁▅▁▁▁
Spray/Flow8%▁▁█▆▂▁
Value For Money6%▁▁▁▁▃█

Poor value

Waste of money

waste of money

FAQ

Common Scoot questions

Answered from the same tracked data.