Scissors

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.4% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.0M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+1.8%

Conversion, latest week

15.4%

Market size, estimated

£1.0Ma year

Peak month

December1.4× the quietest month

Top search term

scissors898K searches a year

Listings sell for £5.58 on average, from £1.17 to £10.92. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 5,000 to 6,000 of them. At £5.58 that is £28K to £33K a year per listing.

Average price

£5.58under the $15 to $100 sweet spot

Price range

£1.17–£10.92

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

150K–200K

Units per listing a year

5,000–6,000

Revenue per listing a year

£28K–£33K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #15 within Art & Craft Supplies. It carries 13,575 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

96%

Out of stock, average day

2.4%

Average rank

#15in Art & Craft Supplies

Average rating

4.61 starsAmazon United Kingdom average 4.36 stars

Average reviews

13,575per listing

Listings tracked

26

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

62 months