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Satya Incense Sticks

Fail

The top 5 brands take 100% of clicks, so Satya Incense Sticks is a Fail.

Flapen Score
31
31 / 100
Ranks 5,515 of 5,777 Home & Garden niches · −20 vs the category median of 51
Market size
£38K/yr66K searches / yr
90-day growth
-15.4%search demand this quarter
Competition
72%top-5 click share · 5 brands · 80 sellers

Flapen Score

Satya Incense Sticks against its category

The dotted line is the Home & Garden average. Past it, Satya Incense Sticks is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Satya Incense Sticks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Satya Incense Sticks 66K times last year and spent an estimated £38K. All 5 brands take every click. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-15.4%
Conversion, latest week
8.2%
Market size, estimated
£38Ka year
Peak month
November1.4× the quietest month
Top search term
satya incense sticks38K searches a year

02 · Price

A sale here is worth £7.04.

Listings sell for £7.04 on average, from £2.90 to £10.90. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £7.04 that is £2K to £4K a year per listing.

Average price
£7.04under the $15 to $100 sweet spot
Price range
£2.90–£10.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #61 within Home Fragrance. It carries 5,912 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
5.0%
Average rank
#61in Home Fragrance
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,912per listing
Listings tracked
17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Satya Incense Sticks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£11K£15K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

5 falling

Sellers

80

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

72%

Top 20: 100%

Open market

0%

  • Satya80%
  • GIFT BRIT9%
  • Nag Champa6%
  • SAMASIA2%
  • Velloria Lifestyle2%

Demand

Satya Incense Sticks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Satya Incense Sticks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • satya incense sticks38K/yr
  • satya10K/yr
  • satya incense8K/yr
  • incense sticks satya5K/yr
  • satya incense sticks 12 pack6K/yr

Reviews and returns

What reviews say buyers love and hate about Satya Incense Sticks

We read the reviews and the return reasons for every product selling here.

53%of positive reviews mention “Smell”
40%of negative reviews mention “Smell”
0.1%of orders come back
“When I opened the plastic that they were in it had a really weird smell to it”
A buyer, on “Smell”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Satya Incense Sticks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data