Sandwich Toaster 4 Slice
MaybeProducts sell for $26.55 on average, inside the sweet spot. But shoppers spend only $53K a year here, so Sandwich Toaster 4 Slice is a Maybe.
- Flapen Score
- 52 / 100Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 5152
- Market size
- £53K/yr45K searches / yr
- 90-day growth
- -16.1%search demand this quarter
- Competition
- 43%top-5 click share · 16 brands · 82 sellers
Flapen Score
Sandwich Toaster 4 Slice against its category
The dotted line is the Home & Garden average. Past it, Sandwich Toaster 4 Slice is stronger. Inside it, weaker.
Market
The Sandwich Toaster 4 Slice market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sandwich Toaster 4 Slice 45K times last year and spent an estimated £53K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
4.4% of searches ended in a purchase last week.
Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.
- Searches, last 12 months
- 45K
- Growth, 90 days vs prior 90
- -16.1%
- Conversion, latest week
- 4.4%
- Market size, estimated
- £53Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- sandwich toaster 4 slice19K searches a year
02 · Price
A sale here is worth £26.55.
Listings sell for £26.55 on average, from £11.01 to £48.81. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £26.55 that is £0 to £3K a year per listing.
- Average price
- £26.55inside the $15 to $100 sweet spot
- Price range
- £11.01–£48.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 2.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #172 within Small Kitchen Appliances. It carries 2,757 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 88%
- Out of stock, average day
- 7.9%
- Average rank
- #172in Small Kitchen Appliances
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,757per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Sandwich Toaster 4 Slice products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Quest 4 Slice Toastie Maker/Easy Clean Non Stick Sandwich Toaster/Cool Touch Handle with Locking Clip/Ideal for Home & University / 1100W (35990)
- Price
- £21.52
- Rating
- 4.3/5
- Reviews
- 1,032
- Age
- 9y ago
Andrew James Electric Deep Fill Toasted Sandwich Maker Grill 4 Slice Triangle Press with Cool Touch Handle Non-Stick Plates for Thick Cheese Toasties 900W For Large Deep Filled Toasted Sandwiches
- Price
- £19.47
- Rating
- 4.4/5
- Reviews
- 948
- Age
- 10y ago
Aigostar 4 Slice Toastie Maker - 1400W Fast Heat Up Deep Fill Sandwich Toaster with Auto Temp Control Non-Stick Grill Plates for Toasted Cheese Snacks Easy to Clean Black - Dylan 02J51
- Price
- £26.93
- Rating
- 4.4/5
- Reviews
- 167
- Age
- 3y ago
![Breville Sandwich/Panini Press & Toastie Maker | 3-Slice | Stainless Steel [VST025]](https://m.media-amazon.com/images/I/41w8zVj7wSL.jpg)
Breville Sandwich/Panini Press & Toastie Maker | 3-Slice | Stainless Steel [VST025]
- Price
- £23.97
- Rating
- 4.6/5
- Reviews
- 14,879
- Age
- 20y ago
![Breville Ultimate Deep Fill Toastie Maker | 2 Slice Sandwich Toaster | Removable Non-Stick Plates | Stainless Steel | Black [VST082]](https://m.media-amazon.com/images/I/41Se9bKlf9L.jpg)
Breville Ultimate Deep Fill Toastie Maker | 2 Slice Sandwich Toaster | Removable Non-Stick Plates | Stainless Steel | Black [VST082]
- Price
- £25.16
- Rating
- 4.4/5
- Reviews
- 10,184
- Age
- 6y ago
Trending
90-day click momentum
Taylor Swoden 3-in-1 Toastie Maker and Panini Press Waffle Maker 4-Slice
- Price
- £44.02
- Rating
- 4.0/5
- Reviews
- 566
- Age
- 5y ago
Aigostar 4 Slice Toastie Maker - 1400W Fast Heat Up Deep Fill Sandwich Toaster with Auto Temp Control Non-Stick Grill Plates for Toasted Cheese Snacks Easy to Clean Black - Dylan 02J51
- Price
- £26.93
- Rating
- 4.4/5
- Reviews
- 167
- Age
- 3y ago
Andrew James Electric Deep Fill Toasted Sandwich Maker Grill 4 Slice Triangle Press with Cool Touch Handle Non-Stick Plates for Thick Cheese Toasties 900W For Large Deep Filled Toasted Sandwiches
- Price
- £19.47
- Rating
- 4.4/5
- Reviews
- 948
- Age
- 10y ago
Tower Deep Fill Sandwich Maker with Extra Deep and Easy to Clean Non-Stick Plates Automatic Temperature Control 900W Silver and Black T27013
- Price
- £17.47
- Rating
- 4.5/5
- Reviews
- 5,603
- Age
- 10y ago
Aigostar 2000W Sandwich Toaster Panini Press 180 Flat Open Large Grill
- Price
- £48.81
- Rating
- 4.2/5
- Reviews
- 726
- Age
- 7y ago
Newest
by launch date
Amazon Basics Sandwich Toaster & Indoor Electric Grill with Temperature Control Non-Stick Ceramic Plates 2000W Black
- Price
- £26.15
- Rating
- 4.3/5
- Reviews
- 74
- Age
- 5mo ago
Progress 4 Slice Sandwich Maker 1600W XL Toastie Maker
- Price
- £28.26
- Rating
- 4.3/5
- Reviews
- 221
- Age
- 11mo ago
Salter Sandwich Toaster Non-Stick Deep Fill Toastie Maker Cook 4 Toasted Sandwiches 30% Bigger Toasties Extra Thick 4 Slice Grill Press Automatic Temperature Control Easy Clean 1600W
- Price
- £28.57
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 1y ago
DMD Collective - Toastie Maker Waffle Maker Sandwich Toaster Panini
- Price
- £32.16
- Rating
- 4.5/5
- Reviews
- 102
- Age
- 2y ago
![Breville 3-in-1 Ultimate Snack Maker | Deep Fill Toastie Maker Waffle Maker & Panini Press | Removable Non-Stick Plates | Black & Stainless Steel [VST098] | UK Plug](https://m.media-amazon.com/images/I/51ocw2KAupL.jpg)
Breville 3-in-1 Ultimate Snack Maker | Deep Fill Toastie Maker Waffle Maker & Panini Press | Removable Non-Stick Plates | Black & Stainless Steel [VST098] | UK Plug
- Price
- £32.72
- Rating
- 4.3/5
- Reviews
- 1,173
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
82
Top-5 brand share
60%
Top 20: 100%
Top-5 click share
43%
Top 20: 94%
Open market
30%
- Breville17%
- Tower12%
- Salter11%
- Quest10%
- Aigostar10%
- andrew james10%
Demand
Sandwich Toaster 4 Slice search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Sandwich Toaster 4 Slice search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sandwich toaster 4 slice19K/yr
- toastie maker 4 slice12K/yr
- large toastie maker4K/yr
- 4 slice sandwich toaster5K/yr
- toasted sandwich maker 4 slice5K/yr
Reviews and returns
What reviews say buyers love and hate about Sandwich Toaster 4 Slice
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
size issue
Quite small
A bit too big than expected
Bad quality
Absolutely terrible product
The build quality feels very flimsy
Broke after first use
Did not last
Broken
Takes a long time to heat up
Not hot enough
It gets hot
Didn't toast well
It takes a very long time to get toasted
Not great for toasted sandwich
Love
Excellent toaster
Toasts it quickly
Good toast
The build quality feels solid
Amazing quality
Build quality feels solid for the price
Cleans up well
that seems to work perfectly to keep it clean
Ease of cleaning
Excellent value for money
Excellent Value
not expensive
Easy to make
Easy to use
easy to put away
Return
2.7% Return rate 53% Fixable by listing
size issue
Quite small
A bit too big than expected
Takes a long time to heat up
Not hot enough
It gets hot
Not working
Stopped working
Disappointed in every function
Didn't toast well
It takes a very long time to get toasted
Not great for toasted sandwich
very misleading description
Misleading picture
Item not as described
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sandwich Toaster 4 Slice questions
Answered from the same tracked data.