Salt Shaker

Shoppers searched for this 439K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £155K a year.

Searches, last 12 months

439K

Growth, 90 days vs prior 90

-23.6%

Conversion, latest week

4.8%

Market size, estimated

£155Ka year

Peak month

December3.1× the quietest month

Top search term

salt and pepper shakers109K searches a year

Listings sell for £7.38 on average, from £3.14 to £20.36. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £7.38 that is £738 to £2K a year per listing.

Average price

£7.38under the $15 to $100 sweet spot

Price range

£3.14–£20.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£738–£2K

Returns

1.1%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #94 within Dressing & Spice Dispensers. It carries 1,028 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

94%

Out of stock, average day

6.3%

Average rank

#94in Dressing & Spice Dispensers

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,028per listing

Listings tracked

72

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months