Safety Pins

Shoppers searched for this 537K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 21.7% of those searches ended in a purchase. Searches in the last 90 days moved +30.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £403K a year.

Searches, last 12 months

537K

Growth, 90 days vs prior 90

+30.5%

Conversion, latest week

21.7%

Market size, estimated

£403Ka year

Peak month

July1.7× the quietest month

Top search term

safety pins405K searches a year

Listings sell for £3.46 on average, from £1.13 to £5.49. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 6,000 to 8,000 of them. At £3.46 that is £21K to £28K a year per listing.

Average price

£3.46under the $15 to $100 sweet spot

Price range

£1.13–£5.49

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

100K–125K

Units per listing a year

6,000–8,000

Revenue per listing a year

£21K–£28K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #19 within Art & Craft Supplies. It carries 1,478 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

12.8%

Average rank

#19in Art & Craft Supplies

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,478per listing

Listings tracked

18

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months