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Sabatier Knife Set

Fail

The top 5 brands take 100% of clicks, so Sabatier Knife Set is a Fail.

Flapen Score
40
40 / 100
Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51
Market size
£60K/yr133K searches / yr
90-day growth
-28.3%search demand this quarter
Competition
50%top-5 click share · 4 brands · 10 sellers

Flapen Score

Sabatier Knife Set against its category

The dotted line is the Home & Garden average. Past it, Sabatier Knife Set is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sabatier Knife Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sabatier Knife Set 133K times last year and spent an estimated £60K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 133K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -28.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months
133K
Growth, 90 days vs prior 90
-28.3%
Conversion, latest week
1.1%
Market size, estimated
£60Ka year
Peak month
December3.5× the quietest month
Top search term
sabatier knives61K searches a year

02 · Price

A sale here is worth £40.38.

Listings sell for £40.38 on average, from £4.58 to £100.17. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £40.38 that is £0 to £4K a year per listing.

Average price
£40.38inside the $15 to $100 sweet spot
Price range
£4.58–£100.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
1.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #129 within Kitchen Knives. It carries 191 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
0.3%
Average rank
#129in Kitchen Knives
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
191per listing
Listings tracked
23

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Sabatier Knife Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

50%

Top 20: 97%

Open market

0%

  • Sabatier45%
  • Taylors Eye Witness34%
  • Richardson Sheffield15%
  • Wrenbury6%
  • Open — no brand owns it (0%)

Demand

Sabatier Knife Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Sabatier Knife Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sabatier knives61K/yr
  • sabatier knife set42K/yr
  • sabatier knife13K/yr
  • sabatier9K/yr
  • sabatier paring knife4K/yr
  • sabatier knife block4K/yr

Reviews and returns

What reviews say buyers love and hate about Sabatier Knife Set

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability27%−0.08

it is not durable long term

the second one shattered

Not durable

Rusts/Corrodes20%−0.10

Blades rust within 5 months

Rusty and chipped

Theses knives rusted within a few months

Quality-Overall13%+2.31

That said, performance-wise its fairly average

Disappointed with quality

Poor quality

Size-Overall13%+0.42

Small

Small knife

Advertised Vs Actual Product7%−0.02

This knife looks great however it is not as stated by Rufus next to the product information on Amazon made in Sheffield England

Love

Quality-Overall40%+2.31

Good quality set of knives

Superb quality knife

Excellent product

Value For Money20%+0.49

Decent knife for the price

Excellent value

Good value

Sharpness9%+0.24

They are very sharp knives

So sharp

Stay sharp

Comfort-Overall6%+0.42

Versatile and comfortable in the hand

Comfortable to hold

Weight Heavy4%+0.27

Nicely balanced weight

Excellent weight and hold, I especially like the self sharpening sheath that comes with it

Return

1.9% Return rate 57% Fixable by listing

Size-Overall41%▂▆▃▆▆█

Small

Small knife

Quality-Overall14%█▇▄▁█▁

That said, performance-wise its fairly average

Disappointed with quality

Poor quality

Handle Quality7%█▁▄▁▁▁
Advertised Vs Actual Product5%█▁▁▇▁▁

This knife looks great however it is not as stated by Rufus next to the product information on Amazon made in Sheffield England

Rusts/Corrodes4%▁▁▇▁▁█

Blades rust within 5 months

Rusty and chipped

Theses knives rusted within a few months

FAQ

Common Sabatier Knife Set questions

Answered from the same tracked data.