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Ryobi Fan

Fail

The top 5 products take 100% of clicks, so Ryobi Fan is a Fail.

Flapen Score
45
45 / 100
Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 51
Market size
£28K/yr42K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
100%top-5 click share · 3 brands · 28 sellers

Flapen Score

Ryobi Fan against its category

The dotted line is the Home & Garden average. Past it, Ryobi Fan is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ryobi Fan market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ryobi Fan 42K times last year and spent an estimated £28K. All 3 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 45 out of 100, a Fail.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
1.7%
Market size, estimated
£28Ka year
Peak month
July40.3× the quietest month
Top search term
ryobi fan35K searches a year

02 · Price

A sale here is worth £40.13.

Listings sell for £40.13 on average, from £16.50 to £101.52. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At £40.13 that is £4K to £10K a year per listing.

Average price
£40.13inside the $15 to $100 sweet spot
Price range
£16.50–£101.52
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
£4K–£10K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #111 within Heating, Cooling & Air Quality. It carries 374 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
80%
Out of stock, average day
11.5%
Average rank
#111in Heating, Cooling & Air Quality
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
374per listing
Listings tracked
5

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
25 months

Products

Top Ryobi Fan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£3K£6K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

28

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • RYOBI78%
  • Synxiter14%
  • GGiking8%

Demand

Ryobi Fan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KHoliday '24Spike '25Prime Day '25Spike '26Prime Day '26DecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 40.3×

Search terms

Top Ryobi Fan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ryobi fan35K/yr
  • ryobi fan cordless 18v5K/yr
  • ryobi misting fan2K/yr

Reviews and returns

What reviews say buyers love and hate about Ryobi Fan

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Noise Level21%+1.11

Its not as loud as the video shows as i had the phone quite close to the fan

not whisper quiet

it's a bit noisy especially on the higher setting

Battery Life13%−0.15

Take battery off between uses

Quality-Overall13%−0.01

so this review isnt about its quality of performance

Ease Of Use13%−0.09

why not just make things simple

Strength13%−0.02

Not as powerful as others

Love

Value For Money28%+2.06

Value for money

Great for the price

Worth every penny

Noise Level14%+1.11

Even on the lowest setting it blows a nice breeze and is quiet

Very quiet and very sturdy

it's very quiet

Battery Life12%−0.15

Decent fan and light and works fine with ryobi batteries

Loud fan light is good lasts long time on one battery ideal for small spaces

My 2 amp battery lasts all night

Quality-Overall12%−0.01

Great well made product

Honestly, the similarity in performance is impressive

Very well made as you would expect from Ryobi, nice size, and very quiet

Portability6%+0.61

Portable and practicle no need for extentions or wires, i would reccomend the 2.5 AH or the 4.0 AH battery for extended use

Great, Ryobi portable fan

Return

0.9% Return rate 18% Fixable by listing

Value For Money17%▁▁▁█▇▄

I wouldn't like to be paying full price for it

Noise Level15%▁▁▁▁█▄

Its not as loud as the video shows as i had the phone quite close to the fan

not whisper quiet

it's a bit noisy especially on the higher setting

Functionality-Overall12%▁▁▁▁▃█
Defective Material/Parts10%▁▁▁█▃▂
Size-Overall9%▁▁▁▁▁█

FAQ

Common Ryobi Fan questions

Answered from the same tracked data.