russell hobbs fan
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Great£52.63avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good£6.59–£130.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good960.66avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Market size
Bad£41K£41K/yr · 87K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, russell hobbs fan is a £41K/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 57/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
russell hobbs fan market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £79K–£105K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #166
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 56%
- Out of stock
- 14.7%
- Avg brand age
- 35 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
2 falling
Sellers
22
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
44%
Top 20: 85%
Open market
0%
- Russell Hobbs99%
- Amazon Basics1%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 47 weeks — >1,000% search growth over the last 90 days.Top russell hobbs fan search terms
- russell hobbs fan67K/yr
- russel hobbs fan13K/yr
- fan russell hobbs6K/yr
Top russell hobbs fan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Russell Hobbs 16 Inch Lightweight Pedestal Fan 3 Speeds Wide-Angled Oscillation Powerful Airflow Adjustable Height White - RHPPF1621
Russell Hobbs£29.494.0★6,534 rev
Russell Hobbs Bladeless Cooling Fan with 9 Speed Settings Eco High Heat and Sleep Mode LED Display & Remote Control 8-Hour Timer and Oscillating Feature in White RHCBLDL3IN1
Russell Hobbs£74.604.2★114 rev
Russell Hobbs RHMPF1601WDW 16 Scandi Electric Pedestal Fan Tall Standing Fan 1m to 1.25m Height 3 Speed Settings Oscillating Fan & Adjustable Tilt 60W White and Wood Effect
Russell Hobbs£51.614.5★1,352 rev
Russell Hobbs RHMPF1601WDB 16 Scandi Electric Pedestal Fan Tall Standing Fan 1m to 1.25m Height 3 Speed Settings Oscillating Fan & Adjustable Tilt 60W Black and Wood Effect
Russell Hobbs£52.524.5★1,352 rev
Russell Hobbs Quiet Bladeless Tower Fan & Heater with Remote Control Touch Control 85cm Tall 12 Speed Settings 12 Hour Adjustable Timer Oscillating 2kW White 2 Year Guarantee RHBLDL25W
Russell Hobbs£124.284.2★98 rev
Newest
by launch date
Russell Hobbs Smart Bladeless Cooling Fan in Black 9 Speed Settings 3 Modes Touch Controlled Buttons WiFi Enabled LED Display with Remote 80 Oscillation Function 59cm Tall RHCBLDL10BSM
Russell Hobbs£73.1950 rev
Russell Hobbs Smart Bladeless Cooling Fan in Bronte Stone 9 Speed Settings 3 Modes Touch Controlled Buttons WiFi Enabled LED Display with Remote 80 Oscillation Function 59cm Tall RHCBLDL10STSM
Russell Hobbs£65.8550 rev
Russell Hobbs Smart Bladeless Cooling Fan in Opulence 9 Speed Settings 3 Modes Touch Controlled Buttons WiFi Enabled LED Display with Remote 80 Oscillation Function 80cm Tall RHBLDLC25BLSM
Russell Hobbs£80.3033 rev
Russell Hobbs Bladeless Cooling Fan with 9 Speed Settings Eco High Heat and Sleep Mode LED Display & Remote Control 8-Hour Timer and Oscillating Feature in White RHCBLDL3IN1
Russell Hobbs£74.60114 rev
Russell Hobbs Bladeless Cooling Fan with 9 Speed Settings Eco High Heat and Sleep Mode LED Display & Remote Control 8-Hour Timer and Oscillating Feature in Black RHCBLDL3IN1B
Russell Hobbs£74.57114 rev
Trending
90-day click momentumRussell Hobbs Smart Bladeless Cooling Fan in Opulence 9 Speed Settings 3 Modes Touch Controlled Buttons WiFi Enabled LED Display with Remote 80 Oscillation Function 80cm Tall RHBLDLC25BLSM
Russell Hobbs£80.304.1★
Russell Hobbs Smart Bladeless Cooling Fan in Bronte Stone 9 Speed Settings 3 Modes Touch Controlled Buttons WiFi Enabled LED Display with Remote 80 Oscillation Function 59cm Tall RHCBLDL10STSM
Russell Hobbs£65.853.8★
Russell Hobbs Smart Bladeless Cooling Fan in Black 9 Speed Settings 3 Modes Touch Controlled Buttons WiFi Enabled LED Display with Remote 80 Oscillation Function 59cm Tall RHCBLDL10BSM
Russell Hobbs£73.193.8★
Russell Hobbs Bladeless Cooling Fan 9 Speed Settings Bladeless Design Oscillation Function 3 Customisable Modes in Black RHBLDLC25B
Russell Hobbs£61.163.8★
Russell Hobbs Bladeless Quiet Tower fan with Remote Control 107cm Tall 10 Speed Settings 12 Hour Adjustable Timer Oscillating Function 22W Black 2 Years Guarantee RHBLDL12B
Russell Hobbs£83.464.6★
What buyers say about russell hobbs fan
What buyers praise and complain about, mined from review topics.What buyers love
“Money well spent”
“doesn't make too much noise”
“Seems to be of reasonable quality”
“Assembly is straightforward”
“Great strong and sturdy base”
“Just what I needed”
“The remote works really well”
“the design is nice”
“Easy To Use”
“the size is brilliant”
What buyers complain about
“Makes alot of noise”
“Expensive for the quality of product”
“Broke after use”
“seriously overpriced”
“Extremely difficult to try to put together”
“Quite small”
“feels flimsy”
“The fan speeds are pathetic”
“So unable to use it”
“Instructions are awful”
Top return reasons
Common questions
- Is russell hobbs fan profitable to sell on Amazon United Kingdom?
- The niche generates £41K/yr across 32 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (57/100).
- How competitive is the russell hobbs fan niche?
- 2 brands and 22 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in russell hobbs fan?
- Top complaints mined from reviews: Noise Level, Quality-Overall, Durability. The return rate is 0.5%.
- What does it cost to enter the russell hobbs fan niche?
- Listings span £6.59–£130.84; the average listing price is £52.63 (sweet spot $15–$100). The average incumbent carries 961 reviews — the moat a new listing must climb.