Round Placemats

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months

129K

Growth, 90 days vs prior 90

-16.4%

Conversion, latest week

2.5%

Market size, estimated

£39Ka year

Peak month

December3.0× the quietest month

Top search term

woven placemats40K searches a year

Listings sell for £12.39 on average, from £3.56 to £28.36. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £12.39 that is £0 to £1K a year per listing.

Average price

£12.39under the $15 to $100 sweet spot

Price range

£3.56–£28.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #391 within Home Textiles. It carries 847 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

99%

Out of stock, average day

6.1%

Average rank

#391in Home Textiles

Average rating

4.42 starsAmazon United Kingdom average 4.36 stars

Average reviews

847per listing

Listings tracked

73

38 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

38

Successful launches

0Amazon's first-year sales bar

Average brand age

25 months