Rotary Washing Line
PassRotary Washing Line scores 68 out of 100, a Pass. Shoppers spend $1.6M a year here, search demand grew +9.1% this quarter, and returns run at 0.5% of orders.
- Flapen Score
- 68 / 100Top 5% of 5,777 Home & Garden niches · +17 vs the category median of 5168
- Market size
- £1.6M/yr1.1M searches / yr
- 90-day growth
- +9.1%search demand this quarter
- Competition
- 46%top-5 click share · 18 brands · 54 sellers
Flapen Score
Rotary Washing Line against its category
The dotted line is the Home & Garden average. Past it, Rotary Washing Line is stronger. Inside it, weaker.
Market
The Rotary Washing Line market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rotary Washing Line 1.1M times last year and spent an estimated £1.6M. The top 5 brands take 66% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 68 out of 100, a Pass.
01 · Demand
4.6% of searches ended in a purchase last week.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +9.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.6M a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +9.1%
- Conversion, latest week
- 4.6%
- Market size, estimated
- £1.6Ma year
- Peak month
- April12.1× the quietest month
- Top search term
- rotary washing line732K searches a year
02 · Price
A sale here is worth £32.59.
Listings sell for £32.59 on average, from £11.99 to £73.89. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At £32.59 that is £24K to £33K a year per listing.
- Average price
- £32.59inside the $15 to $100 sweet spot
- Price range
- £11.99–£73.89
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £24K–£33K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 57% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #50 within Storage & Organisation. It carries 3,161 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 57%
- Out of stock, average day
- 3.2%
- Average rank
- #50in Storage & Organisation
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,161per listing
- Listings tracked
- 28
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Rotary Washing Line products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
LIVIVO 4 Arm Rotary Washing Line - 45M Outdoor Clothes Line for Outside - Foldable Garden Rotary Outdoor Clothes Dryer Rotary Airer with Free Ground Washing Line Spike and Cover - Turquoise
- Price
- £22.40
- Rating
- 4.4/5
- Reviews
- 8,810
- Age
- 16y ago
CUQOO 4 Arm Folding Clothes Line in Black 45m Heavy Duty Rotary Washing Line | Outdoor Rotary Clothes Dryer with Non-Slip Lining Ground Spike and Cover
- Price
- £18.80
- Rating
- 4.3/5
- Reviews
- 1,209
- Age
- 3y ago
4 Arm 60M Washing Line Rotary with Peg Bag Rotary Washing Line Outdoor
- Price
- £38.61
- Rating
- 3.8/5
- Reviews
- 1,237
- Age
- 6y ago
SA Products Rotary Washing Line | 45m Rotating Heavy Duty Clothes Airer Outdoor | Garden 4 Arm Rotary Washing Line | Washing Line Rotary with Ground Spike & Cover
- Price
- £19.80
- Rating
- 4.3/5
- Reviews
- 1,997
- Age
- 3y ago
Brabantia - Lift-O-Matic - 60 Metres of Clothes Line - Adjustable in Height - UV-Resistant & Non-Slip Lining - Umbrella System - Rotary Dryer with Ground Spike 45 mm - Metallic Grey - ø 295cm
- Price
- £67.76
- Rating
- 4.7/5
- Reviews
- 8,083
- Age
- 22y ago
Trending
90-day click momentum
LIVIVO 4 Arm Rotary Washing Line - 45M Outdoor Clothes Line for Outside - Foldable Garden Rotary Outdoor Clothes Dryer Rotary Airer with Plastic Ground Spike and Cover - Grey
- Price
- £17.29
- Rating
- 4.4/5
- Reviews
- 1,860
- Age
- 3mo ago
NETTA Rotary Washing Line 4 Arm 45M - Heavy Duty Outdoor Clothes Dryer with Cover & Ground Spike - Easy-Open Whirligig Washing Line Rotary - Large Capacity Garden Laundry Rotary Airer - Grey
- Price
- £28.12
- Rating
- 4.4/5
- Reviews
- 2,894
- Age
- 3y ago
PATIO PLUS Large Whirly Rotary Washing Line Cover 16x16x180cm Universal Premium Durable Oxford fabric + PVC Protective Cover Grey
- Price
- £11.99
- Rating
- 4.7/5
- Reviews
- 4,287
- Age
- 8y ago
Brabantia - Lift-O-Matic - 50 Metres of Clothes Line - Adjustable in Height - UV-Resistant & Non-Slip Lining - Umbrella System - Rotary Dryer with Ground Spike 45 mm - Metallic Grey - ø 295 cm
- Price
- £67.82
- Rating
- 4.7/5
- Reviews
- 8,083
- Age
- 22y ago
CUQOO 4 Arm Folding Clothes Line in Black 45m Heavy Duty Rotary Washing Line | Outdoor Rotary Clothes Dryer with Non-Slip Lining Ground Spike and Cover
- Price
- £18.80
- Rating
- 4.3/5
- Reviews
- 1,209
- Age
- 3y ago
Newest
by launch dateLIVIVO 4 Arm Rotary Washing Line - 45M Outdoor Clothes Line for Outside - Foldable Garden Rotary Outdoor Clothes Dryer Rotary Airer with Plastic Ground Spike and Cover - Grey
- Price
- £17.29
- Rating
- 4.4/5
- Reviews
- 1,860
- Age
- 3mo ago
Heavy Duty Rotary Washing Line Outdoor 4 Arm 50M Washing Line Rotary with Peg Bag Metal Ground Spike and Cover Included Clothes Lines for Outside Whirlygig Clothes Airer Outdoor (50 Meter)
- Price
- £38.15
- Rating
- 3.7/5
- Reviews
- 50
- Age
- 4mo ago
Rotary Washing Line Outdoor 4 Arm 60M Washing Line Rotary with Peg Bag
- Price
- £37.08
- Rating
- 4.1/5
- Reviews
- 205
- Age
- 1y ago
Livhome 50m Rotary Airer Clothes Line With 4 Arms For Laundry Drying Washing Outdoors Garden | Heavy Duty | Washing Line With Free Ground Spike 24pcs Clothes Pegs Cover and Pegs Bag
- Price
- £25.55
- Rating
- 4.1/5
- Reviews
- 550
- Age
- 1y ago
NETTA Rotary Washing Line 4 Arm 45M - Heavy Duty Outdoor Clothes Dryer with Cover & Ground Spike - Easy-Open Whirligig Washing Line Rotary - Large Capacity Garden Laundry Rotary Airer - Grey
- Price
- £28.12
- Rating
- 4.4/5
- Reviews
- 2,894
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
54
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
46%
Top 20: 91%
Open market
28%
- LIVIVO25%
- Brabantia14%
- FB FunkyBuys11%
- CUQOO10%
- NETTA7%
- SA Products6%
Demand
Rotary Washing Line search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 12.1×
Search terms
Top Rotary Washing Line search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rotary washing line732K/yr
- whirligig washing line34K/yr
- washing line rotary32K/yr
- rotary washing lines27K/yr
- rotary washing line heavy duty19K/yr
- rotary line22K/yr
- rotary airer20K/yr
- whirly washing line heavy duty10K/yr
- whirligig22K/yr
- rotary clothes lines for outside16K/yr
Reviews and returns
What reviews say buyers love and hate about Rotary Washing Line
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bit small
Very large
Much too short
won't last
Kind of fell apart
Not durable
Bad quality
No quality control
Cheap quality
Not sturdy
Not very strong
But flimsy
for the price its shocking
It was a bit pricey
Yes it is expensive by it that's relative
Love
The build quality is so far excellent
Excellent Quality
Good quality kit
Excellent value
Excellent price
Decent price
It's sturdy
Sturdy for all the bedding
Frame is sturdy enough
Easy installation
Easy to set up
Very easy to assemble
Happy wash days
Brilliant washing line with cover
Excellent price, ideal for big loads of washing
Return
0.5% Return rate 63% Fixable by listing
Bit small
Very large
Much too short
Bad quality
No quality control
Cheap quality
Not sturdy
Not very strong
But flimsy
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rotary Washing Line questions
Answered from the same tracked data.