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Rose Petals

Fail

Demand is soft, at -59.9% this quarter, so Rose Petals is a Fail.

Flapen Score
40
40 / 100
Ranks 4,839 of 5,777 Home & Garden niches · −11 vs the category median of 51
Market size
£177K/yr315K searches / yr
90-day growth
-59.9%search demand this quarter
Competition
85%top-5 click share · 9 brands · 13 sellers

Flapen Score

Rose Petals against its category

The dotted line is the Home & Garden average. Past it, Rose Petals is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rose Petals market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rose Petals 315K times last year and spent an estimated £177K. The top 5 brands take 85% of clicks. Demand peaks in Feb. Flapen scores it 40 out of 100, a Fail.

01 · Demand

11.5% of searches ended in a purchase last week.

Shoppers searched for this 315K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.5% of those searches ended in a purchase. Searches in the last 90 days moved -59.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £177K a year.

Searches, last 12 months
315K
Growth, 90 days vs prior 90
-59.9%
Conversion, latest week
11.5%
Market size, estimated
£177Ka year
Peak month
February5.5× the quietest month
Top search term
rose petals192K searches a year

02 · Price

A sale here is worth £4.90.

Listings sell for £4.90 on average, from £2.60 to £8.87. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At £4.90 that is £15K to £20K a year per listing.

Average price
£4.90under the $15 to $100 sweet spot
Price range
£2.60–£8.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
3,000–4,000
Revenue per listing a year
£15K–£20K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #261 within Artificial Flora. It carries 1,380 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
15.4%
Average rank
#261in Artificial Flora
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,380per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Rose Petals products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.

£0£27K£53K£80K£106K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

13

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

10%

  • Jsdoin46%
  • Redamancy11%
  • Tebrun10%
  • ANMOYIXIA10%
  • IDEALHOUSE9%
  • DoraMagic5%
  • Open — no brand owns it (3 brands, 10%)

Demand

Rose Petals search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 5.5×

Search terms

Top Rose Petals search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rose petals192K/yr
  • petals26K/yr
  • flower petals17K/yr
  • rose petals for bedroom21K/yr
  • red rose petals15K/yr
  • red petals13K/yr
  • fake rose petals10K/yr
  • fake petals6K/yr
  • petals for decoration6K/yr
  • artificial rose petals4K/yr

Reviews and returns

What reviews say buyers love and hate about Rose Petals

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Advertised Vs Actual Product14%+0.12

Not quite what they say

Didnt come as expected

Quality-Overall14%+0.44

Low quality not on time delivery

Very Low quality product

Poorly made

Thickness12%−0.17

They are very thin

very thin and very fake looking just like piece of papers, nothing like petttles at all

Adhesion/Stickiness11%−0.06

its all stacked somewhat glued to each other took over an hour to separate all the petals

Sticky hard pedays

stick together quite a bit at first

Ease Of Use11%−0.18

incredibly hard to separate

It took me nearly an hour to separate them all

difficult to separate

Love

Quality-Overall23%+0.44

Excellent quality petals

Good quality

great item

Value For Money20%+1.62

Worth the money

Good price

Good value for price

Color12%+1.31

Theyre very bright in colours not dull in the slightest

The colour of red was perfect as you can tell in my photo

Vibrant colour

Advertised Vs Actual Product12%+0.12

Came exactly how described

Just what was ordered

Exactly what i needed

Design-Overall6%0.00

Looked stunning for decoration

Good for small house decorations

Return

0.7% Return rate 25% Fixable by listing

Quality-Overall22%▁█▆▆▁▁

Low quality not on time delivery

Very Low quality product

Poorly made

Material Quality20%▁▅▃█▁█

Material is quite cheap

Color17%▁▁▄▃█▃

Inaccurate Colour: The Red looks more like a dark pink

Value For Money7%▁█▁▄▁▁

Not worth in the price

Thin7%▁▁█▁▁█

FAQ

Common Rose Petals questions

Answered from the same tracked data.