Rose
MaybeThe top 5 brands take only 27% of clicks. But demand is soft, at -52.4% this quarter, so Rose is a Maybe.
- Flapen Score
- 61 / 100Top 17% of 5,777 Home & Garden niches · +10 vs the category median of 5161
- Market size
- £288K/yr721K searches / yr
- 90-day growth
- -52.4%search demand this quarter
- Competition
- 26%top-5 click share · 61 brands · 126 sellers
Flapen Score
Rose against its category
The dotted line is the Home & Garden average. Past it, Rose is stronger. Inside it, weaker.
Market
The Rose market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rose 721K times last year and spent an estimated £288K. The top 5 brands take 27% of clicks. Demand peaks in Feb–Dec. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 721K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -52.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £288K a year.
- Searches, last 12 months
- 721K
- Growth, 90 days vs prior 90
- -52.4%
- Conversion, latest week
- 2.8%
- Market size, estimated
- £288Ka year
- Peak month
- February4.0× the quietest month
- Top search term
- rose250K searches a year
02 · Price
A sale here is worth £14.42.
Listings sell for £14.42 on average, from £2.90 to £54.90. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £14.42 that is £1K to £4K a year per listing.
- Average price
- £14.42under the $15 to $100 sweet spot
- Price range
- £2.90–£54.90
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£4K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 13.5% of listings are out of stock. The average listing ranks #360 within Plants, Seeds & Bulbs. It carries 706 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 86%
- Out of stock, average day
- 13.5%
- Average rank
- #360in Plants, Seeds & Bulbs
- Average rating
- 4.36 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 706per listing
- Listings tracked
- 76
04 · Newcomers
1 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Rose products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Yamonic Preserved Real Rose Gifts for Women Single Red Rose with Stem Birthday Gift For Women Eternal Flower Gift for Mum Flower Presents for Wife Girlfriend Valentines Gifts for Her
- Price
- £15.61
- Rating
- 4.5/5
- Reviews
- 1,951
- Age
- 2y ago

BOLEi Eternal Rose in Glass Gifts for Women Galaxy Rose(Classic Red Rose)
- Price
- £12.28
- Rating
- 4.6/5
- Reviews
- 1,758
- Age
- 2y ago

QWORK 12Pcs Artificial Roses Red Roses Artificial Flowers With Long Plastic Stems For Wedding Table Centerpieces Home Decor
- Price
- £8.07
- Rating
- 4.5/5
- Reviews
- 189
- Age
- 1y ago

Red King Roses Bouquet Seasonal Occasions
- Price
- £21.53
- Rating
- 4.3/5
- Reviews
- 79
- Age
- 5y ago

LOVAPPY Preserved Forever Rose in Glass Dome - Beauty and the Beast Romantic Gifts for Her - Eternal Rose Preserved Flowers - Preserved Rose Mother Gifts - Mum Birthday Gifts for women (red 23 cm)
- Price
- £29.50
- Rating
- 4.7/5
- Reviews
- 1,139
- Age
- 6y ago
Trending
estimated 90-day click momentum
Rare Rose Plant - Hardy Perennial Rose Shrub - Richly Fragrant - Suitable for Potted and Ground Planting - Beautiful Garden Landscaping/that Grow Fast/Golden Jade Carving-1 Root-J
- Price
- £8.90
- Rating
- 2.1/5
- Reviews
- 33
- Age
- 4mo ago

GardenersDream Purple Rose Bush Potted - Outdoor Plants Ready to Plant - Climbing Roses for Garden with Fragrant Flower Rose Trees - Colourful Roses for Outdoor Garden - (20-50cm Incl. Pot)
- Price
- £17.41
- Rating
- 4.1/5
- Reviews
- 858
- Age
- 5y ago

Carbeth Plants Rose Bush Trio in 3L Pot - Mixed Growing Tricolour Roses
- Price
- £20.06
- Rating
- 4.3/5
- Reviews
- 404
- Age
- 3y ago

BOLEi Eternal Rose in Glass Gifts for Women Galaxy Rose(Classic Red Rose)
- Price
- £12.28
- Rating
- 4.6/5
- Reviews
- 1,758
- Age
- 2y ago

Cloudecor 12Pcs Red Roses Artificial Flowers Fake Roses Faux Velvet Silk Flower for Home Wedding Decoration (Pearl Rose Red)
- Price
- £9.48
- Rating
- 4.5/5
- Reviews
- 1,322
- Age
- 11mo ago
Newest
by launch date
Rare Rose Plant - Hardy Perennial Rose Shrub - Richly Fragrant - Suitable for Potted and Ground Planting - Beautiful Garden Landscaping/that Grow Fast/Golden Jade Carving-1 Root-J
- Price
- £8.90
- Rating
- 2.1/5
- Reviews
- 33
- Age
- 4mo ago

18 Preserved Roses in Suede Box - Eternal Red Rose for Her Fresh Forever Flowers Gifts for Woman Wife Girlfriend on Valentines Day Birthday Anniversary Mothers Day
- Price
- £36.77
- Rating
- 4.7/5
- Reviews
- 309
- Age
- 6mo ago

Cloudecor 12Pcs Red Roses Artificial Flowers Fake Roses Faux Velvet Silk Flower for Home Wedding Decoration (Pearl Rose Red)
- Price
- £9.48
- Rating
- 4.5/5
- Reviews
- 1,322
- Age
- 11mo ago

elthmpr Preserved Rose Gifts for Women - Eternal Real Rose with Stem Valentines Day Flowers Roses for Her Birthday for Gifts Wife Women Mum
- Price
- £10.90
- Rating
- 4.0/5
- Reviews
- 23
- Age
- 1y ago

arrderly 2PCS Red Artificial Rose Flowers Artificial Rose with Stem Realistic Decorative Flowers for Wedding Home Garden Birthday Party Decoration (Red)
- Price
- £6.18
- Rating
- 4.2/5
- Reviews
- 106
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 26% of clicks, no more. An open shelf where new products get seen.
Brands
61 falling
Sellers
126
Est. top-5 brand share
27%
Top 20: 66%
Est. top-5 click share
26%
Top 20: 58%
Open market
69%
- Yamonic8%
- BOLEi6%
- QWORK5%
- LOVAPPY5%
- Carbeth Plants4%
- Daily Flowers4%
Demand
Rose search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Dec · busiest ÷ quietest = 4.0×
Search terms
Top Rose search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- rose250K/yr
- roses166K/yr
- red roses52K/yr
- forever rose41K/yr
- eternal rose36K/yr
- red rose21K/yr
- forever flowers20K/yr
- fake rose20K/yr
- glass rose18K/yr
- rose flower10K/yr
Reviews and returns
What reviews say buyers love and hate about Rose
We read the reviews and the return reasons for every product selling here.
“Not worth the price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rose questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









