Skip to content

Rooting Powder

Maybe

Returns run at only 0.1% of orders. But prices span $3.55–$13.86, mostly outside the sweet spot, so Rooting Powder is a Maybe.

Filters Trending
Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£281K/yr248K searches / yr
90-day growth
+114.2%search demand this quarter
Competition
87%top-5 click share · 8 brands · 71 sellers

Flapen Score

Rooting Powder against its category

The dotted line is the Home & Garden average. Past it, Rooting Powder is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rooting Powder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rooting Powder 248K times last year and spent an estimated £281K. The top 5 brands take 91% of clicks. Demand peaks in Apr–May–Jun–Jul–Aug. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

18.2% of searches ended in a purchase last week.

Shoppers searched for this 248K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.2% of those searches ended in a purchase. Searches in the last 90 days moved +114.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £281K a year.

Searches, last 12 months
248K
Growth, 90 days vs prior 90
+114.2%
Conversion, latest week
18.2%
Market size, estimated
£281Ka year
Peak month
May7.6× the quietest month
Top search term
rooting powder for cuttings89K searches a year

02 · Price

A sale here is worth £6.22.

Listings sell for £6.22 on average, from £3.55 to £13.86. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 4,000 to 5,000 of them. At £6.22 that is £25K to £31K a year per listing.

Average price
£6.22under the $15 to $100 sweet spot
Price range
£3.55–£13.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
4,000–5,000
Revenue per listing a year
£25K–£31K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Fertilisers & Plant Food. It carries 1,639 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#14in Fertilisers & Plant Food
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,639per listing
Listings tracked
9

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Rooting Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

£0£28K£56K£84K£112K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

71

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

5%

  • Westland60%
  • Karrma Ltd.15%
  • Doff6%
  • Zero In5%
  • Grow Mate5%
  • Plantworks Ltd4%
  • Open — no brand owns it (2 brands, 5%)

Demand

Rooting Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul, Aug · busiest ÷ quietest = 7.6×

Search terms

Top Rooting Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rooting powder for cuttings89K/yr
  • rooting powder43K/yr
  • rooting hormone for cuttings39K/yr
  • rooting hormone19K/yr
  • root hormone for cuttings15K/yr
  • hormone rooting powder12K/yr
  • root powder for plants7K/yr
  • hormone rooting powder for cuttings6K/yr
  • rooting hormone powder4K/yr
  • plant rooting powder for cuttings3K/yr

Reviews and returns

What reviews say buyers love and hate about Rooting Powder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall33%−0.36

Did not help. Did do anything

Doesnt make any difference

Didn't work

Value For Money17%−0.01

Why was I charged £4 more then advertised

dont waist your money on this over priced junk

This product is waste of time and money

Size-Overall14%−0.03

looks bigger in the adverts

smaller than anticipated

Fair price though smaller than I thought it would be

Plant Growth11%+0.30

It keep burning the stems instead of growing roots

Doesn't do anything, I've used it on Geranium, rose, peace lily, indoors and outdoors, absolutely nothing, took this powder to garden centre who laughed and said it's complete rubbish money down the drain, I bought one from garden centre in 4 weeks roots started

Advertised Vs Actual Product8%+0.23

looks bigger in the adverts

This item is described as a powder which is why I purchased it. The item is more like tiny pieces of flint.

Love

Quality-Overall18%+1.42

Good product As discribed

great quality and price

An excellent product

Ease Of Use16%+0.98

Ease of use

Easy to use working ok so far

Easier to use than powder forms

Plant Growth16%+0.30

have grown into very healthy plants

Improve Plants Live also

Amazing - I've grown 10 magurite daisy plants from one with this

Advertised Vs Actual Product14%+0.23

Does the job required

As described

Does what it says

Value For Money13%−0.01

Decent value for money

Great value

Good price

Return

0.1% Return rate 22% Fixable by listing

Leak-Proof33%▁▁▁█▇▁
Functionality-Overall17%▁▁▁▃▁█

Did not help. Did do anything

Doesnt make any difference

Didn't work

Advertised Vs Actual Product17%▁▁▁▁█▁

looks bigger in the adverts

This item is described as a powder which is why I purchased it. The item is more like tiny pieces of flint.

Value For Money17%▁▁▁█▇▁

Why was I charged £4 more then advertised

dont waist your money on this over priced junk

This product is waste of time and money

Contamination6%▁█▁▁▁▁

FAQ

Common Rooting Powder questions

Answered from the same tracked data.