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Rolling Box

Maybe

Returns run at only 0.8% of orders. But demand is soft, at -20.3% this quarter, so Rolling Box is a Maybe.

Flapen Score
60
60 / 100
Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 51
Market size
£242K/yr550K searches / yr
90-day growth
-20.3%search demand this quarter
Competition
41%top-5 click share · 30 brands · 42 sellers

Flapen Score

Rolling Box against its category

The dotted line is the Home & Garden average. Past it, Rolling Box is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rolling Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rolling Box 550K times last year and spent an estimated £242K. The top 5 brands take 42% of clicks. Demand peaks in Nov–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 550K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £242K a year.

Searches, last 12 months
550K
Growth, 90 days vs prior 90
-20.3%
Conversion, latest week
1.7%
Market size, estimated
£242Ka year
Peak month
December4.5× the quietest month
Top search term
weed box155K searches a year

02 · Price

A sale here is worth £25.88.

Listings sell for £25.88 on average, from £6.77 to £128.73. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £25.88 that is £3K to £6K a year per listing.

Average price
£25.88inside the $15 to $100 sweet spot
Price range
£6.77–£128.73
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£3K–£6K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #664 within Food Storage. It carries 485 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
95%
Out of stock, average day
11.7%
Average rank
#664in Food Storage
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
485per listing
Listings tracked
39

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Rolling Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£15K£22K£29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 falling

Sellers

42

Top-5 brand share

42%

Top 20: 93%

Top-5 click share

41%

Top 20: 84%

Open market

52%

  • UkGlass11%
  • Moonlight Haze10%
  • Stash Bros7%
  • SUTUS7%
  • Kokunda7%
  • HOVANZO6%

Demand

Rolling Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.5×

Search terms

Top Rolling Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • weed box155K/yr
  • stash box114K/yr
  • rolling box104K/yr
  • smoking box37K/yr
  • smoke box18K/yr
  • rolling box weed gift set21K/yr
  • weed box gift set15K/yr
  • hash stash box17K/yr
  • weed rolling box8K/yr
  • smokers box11K/yr

Reviews and returns

What reviews say buyers love and hate about Rolling Box

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Locking Mechanism19%−0.20

Lock broken, couldn't open it

Just dont use the lock

Faulty lock

Quality-Overall18%+1.37

Not very well made

Lower price, lower quality control

Poor quality

Size-Overall9%−0.04

Box bigger than I expected

Everything is the wrong size

To small

Smell7%+0.57

Not smell proof

So far I can't smell what is inside

none of them have actually been smell proof apart from this one

Grip4%−0.06

My only gripes are that the lid doesn't full close

As u pick it up it slips out

Love

Quality-Overall29%+1.37

Excellent quality with some nice accessories

Excellent product

well made

Value For Money14%+1.37

Good value

Great value

A great product at a reasonable price

Smell10%+0.57

theres little to no smell leaking out

Great bag and smell proof

Smell proof bag that works well

Advertised Vs Actual Product8%+0.41

As advertised

Just what I needed

Exactly as described

Storage Capacity6%−0.02

storage is perfect

Excellent storage box

quite a lot of space

Return

0.8% Return rate 41% Fixable by listing

Size-Overall34%▄▅▅▅█▆

Box bigger than I expected

Everything is the wrong size

To small

Locking Mechanism17%▇▄▆█▇▂

Lock broken, couldn't open it

Just dont use the lock

Faulty lock

Quality-Overall9%██▃▄▃▆

Not very well made

Lower price, lower quality control

Poor quality

Defective Material/Parts8%█▂▃▆▄▃
Mechanism Issues5%▁▃▁█▁▄

FAQ

Common Rolling Box questions

Answered from the same tracked data.