Is roblox birthday decorations profitable to sell on Amazon United Kingdom?

The niche generates £61K/yr across 38 tracked products. 0 of 14 products launched in the last 360 days are still selling. 90-day search growth is -24.0%. Flapen's verdict: Skip it (49/100).

How competitive is the roblox birthday decorations niche?

20 brands and 22 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 61% of demand.

What do buyers complain about in roblox birthday decorations?

Top complaints mined from reviews: Quality-Overall, Smell, Size-Overall. The return rate is 0.4%.

When does demand for roblox birthday decorations peak?

Demand peaks in Jan–Sep; the busiest month runs 2.8× the quietest.

What does it cost to enter the roblox birthday decorations niche?

Listings span £4.15–£18.79; the average listing price is £9.95 (sweet spot $15–$100). The average incumbent carries 30 reviews — the moat a new listing must climb.

roblox birthday decorations

Skip it

Soft demand (-24.0% this quarter) — this niche doesn't clear our bar today.

Review moat

Incredible29.79

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay£9.95

avg listing price — sweet spot $15–$100

Price range

Okay£4.15–£18.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£61K

£61K/yr · 143K searches

Growth

Bad-24.0%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, roblox birthday decorations is a £61K/yr Amazon United Kingdom market (143K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Jan–Sep. Verdict: Skip it — 49/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

roblox birthday decorations market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: £50K–£60K; units × avg price
Conversion rate: 4.3%
Avg BSR: #939
Page quality: 0%
Prime: 97%
Sponsored: 100%
Out of stock: 7.5%
Avg brand age: 21 months
Avg seller age: 271 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 rising

Sellers

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

42%

Top 20: 86%

Open market

33%

Luclay20%
Sovanna13%
CloverCy11%
Wirhaut10%
Jofiesu8%
Senidea6%

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -24.0% search growth over the last 90 days.

Peak months: Jan, Sep · busiest ÷ quietest = 2.8×

Open Trend

Top roblox birthday decorations search terms

roblox birthday decorations87K/yr -26.2%3.2% conv.
roblox party decorations21K/yr -14.6%3.4% conv.
roblox party10K/yr -21.4%1.6% conv.
roblox birthday9K/yr -15.6%1.5% conv.
roblox birthday banner8K/yr -25.6%2.1% conv.
roblox decorations4K/yr -21.2%2.3% conv.
roblox party supplies4K/yr -53.1%2.7% conv.

All search terms

Top roblox birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Game Birthday Party Supplies Birthday Party Decorations Happy Birthday Banner Balloons Hanging Swirls Cake Topper

CloverCy£9.144.4★110 rev

Party Supplies Roblox Birthday Party Decorations Banner Balloons Ribbon Cake Toppers Cupcake Toppers Cake Decorations

Sovanna£8.450.0★0 rev

Luclay Gamer Party Decorations Balloons Tableware Set - 95Pcs Birthday Decorations Birthday Party Supplies Plates Cups and Napkins and Tablecloth for boys Kids

Luclay£14.974.8★44 rev

9 Pcs Foil Balloons - Game Birthday Party Decorations Supplies for Boy

Jofiesu£6.174.3★71 rev

16th Birthday Party Decorations Supplies Banner Balloons Cake Topper Cake Decorations (Suitable for 16th birthday)

Senidea£9.974.6★66 rev

Newest

by launch date

Roblx Birthday Decorations 119pcs Roblx Party Decorations Gamer Party Decorations Birthday Party Supplies Balloons Tableware Set Cake Toppers Balloons Cupcake Toppers Invitation Card Plates Cups

Elie&Eason£15.891 rev

2mo ago

Party Supplies Roblox Birthday Party Decorations Banner Balloons Ribbon Cake Toppers Cupcake Toppers Cake Decorations

Sovanna£8.450 rev

4mo ago

44Pcs Game Theme Birthday Party Decorations Theme Party Decorations Supplies with Happy Birthday Banner Latex Balloons Cake Topper Cupcake Toppers Party Decorations Supply for Boys and Girls

viallolipa£6.547 rev

6mo ago

Party Decoration 50PCS Rob-lox Birthday Party Decoration Kids Cartoon Birthday Kit with Latex Balloon Banner Cake Topper Swirls Deco Boys Girls Rob-lox Party Supplies for Theme Decoration

Wirhaut£7.633 rev

8mo ago

Birthday Decoration 48PCS Kids Cartoon Balloons Kit with Aluminum Balloon Banner Cake Topper Deco Boys Girls Rob-lox Party Supplies for Birthday Theme Decoration

Wirhaut£9.103 rev

8mo ago

What buyers say about roblox birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“The balloons are reasonable quality”

Size-Overall20%

“Very good sizes too”

Fun/Entertainment Experience20%

“Fun for kids”

Advertised Vs Actual Product10%

“As described”

Durability3%

“Lasted for days”

Value For Money3%

“good value for money”

Color3%

“The colours are vibrant”

What buyers complain about

Quality-Overall28%

“And the hole to put the air were not clearly visible cheap quality will not recommend the product at all”

Smell22%

“Absolutely unacceptable – strong chemical/kerosene smell”

Size-Overall11%

“banners themselves were ok just smaller than I expected”

Inflation/Deflation11%

“it deflates the next day”

Value For Money6%

“Waste of money unfortunately”

Durability6%

“still went down within 10mins”

Print Quality4%

“Ive dropped a star due to the overall design is not as cleanly printed”

Top return reasons

Quality-Overall17%

Adhesion/Stickiness11%

Thin11%

Functionality-Overall11%

Advertised Vs Actual Product11%

Value For Money11%