How competitive is the Robin Food niche on Amazon United Kingdom?

8 brands and 60 sellers compete in Robin Food on Amazon United Kingdom. The top 5 Robin Food products take 78% of clicks and its top 5 brands hold 93% of demand.

What do buyers complain about in Robin Food?

Robin Food buyers on Amazon United Kingdom complain most about Value For Money, Leak-Proof, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Robin Food niche?

Robin Food sells for £5.50 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.61–£9.13. The average incumbent carries 1,135 reviews — the moat a new listing must climb.

Robin Food

prices mostly outside the sweet spot ($2.61–$9.13) — Robin Food doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Robin Food profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Robin Food is a £65K/yr Amazon United Kingdom market (58K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 40/100.

Robin Food: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +5.4% over the last 90 days and 20.2% of searches end in a purchase.

£65K

revenue / yr

Units sold / yr13K

Search volume / yr+5.4%58K

Conversion rate20.2%

Avg price£5.50

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers8 · 60

Top-5 product click share78%

Open market7%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 13 products

Top Robin Food products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Peckish Robin Bird Seed and Insect Mix 2 kg

Price: £5.19
Rating: 4.6/5
Reviews: 2,930
Age: 11y ago

Peckish Robin Bird Seed and Insect Mix 1 kg brown

Price: £3.17
Rating: 4.6/5
Reviews: 1,085
Age: 14y ago

Extra Select Robin and Song Bird Feed Mix 1 kg

Price: £2.61
Rating: 4.6/5
Reviews: 1,688
Age: 8y ago

Extra Select Robin and Songbird Feed Mix Tub 5 Litre

Price: £9.13
Rating: 4.4/5
Reviews: 609
Age: 12y ago

Copdock Mill Wild Bird Seed Supreme Mix 5L Tub All Year-Round Bird Food 100% Natural Ingredients Including Peanuts for Wild Birds Suitable for All Wild Bird Species

Price: £8.29
Rating: 4.4/5
Reviews: 2,945
Age: 4y ago

Newest

by launch date

Robin and Song Bird Wild Bird Food 1kg | Husk Free Robin Food | No Mess Bird Seed Mix for Wild Birds | Mealworms and Wild Bird Seed Mix | By Trusty Pet Supplies

Price: £6.68
Rating: 4.2/5
Reviews: 8
Age: 2mo ago

1kg Robins Choice Insect Mix Bird Food - Perfect for Hanging Feeders Ground Feeders and Bird Tables

Price: £8.12
Rating: 4.6/5
Reviews: 62
Age: 2y ago

Peckish 60051333 Complete Seed and Nut Mix for Wild Birds Green 3.5kg

Price: £6.02
Rating: 4.5/5
Reviews: 684
Age: 4y ago

Copdock Mill Wild Bird Seed Supreme Mix 5L Tub All Year-Round Bird Food 100% Natural Ingredients Including Peanuts for Wild Birds Suitable for All Wild Bird Species

Price: £8.29
Rating: 4.4/5
Reviews: 2,945
Age: 4y ago

Peckish 60051405 Extra Goodness Crumble Mix 1kg Natural

Price: £2.90
Rating: 4.6/5
Reviews: 357
Age: 6y ago

Competition: brands, sellers & click share

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

Peckish63%
Extra Select18%
Copdock Mill5%
Supa5%
I Love Robins3%
SuperGift.com2%
Open — no brand owns it (2 brands, 4%)

Robin Food demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume58KCVR20.2%Products13Brands8Top 5 Brands93%OOS Rate0.0%Rating4.5★Reviews1,135Avg BSR#137

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.8×

Top Robin Food search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

robin food35K/yr +8.5%17.5% conv.
robin bird food11K/yr -1.4%13.7% conv.
robin food mix3K/yr +19.7%17.0% conv.
robin feed3K/yr -8.9%17.8% conv.
bird food for robins3K/yr +4.9%12.5% conv.
robin food mealworms and seed3K/yr -11.9%18.9% conv.

What reviews say buyers love and hate about Robin Food

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Pet Friendly29%

“Birds are happy”

Value For Money28%

“Good value”

Quality-Overall20%

“Great quality seed”

Size-Overall5%

“The size is helpful, good brand & happy that it's not wasted like others”

Advertised Vs Actual Product4%

“As described”

What buyers complain about

85% of reviews

Value For Money26%

“You can get cheaper”

Leak-Proof14%

“unfortunately the tub was smashed inside the box so the seed had leaked all over”

Size-Overall10%

“Much bigger than I thought really good quality”

Durability9%

“they won't be long lasting for my feathered friends”

Quality-Overall8%

“Cheap quality”

Common Robin Food questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Robin Food 40/100 on Amazon United Kingdom — Skip it. The niche generates £65K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +5.4% over the last 90 days.