Is roasting tin profitable to sell on Amazon United Kingdom?

The niche generates £466K/yr across 41 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -38.8%. Flapen's verdict: Worth a look (57/100).

How competitive is the roasting tin niche?

25 brands and 58 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 68% of demand.

What do buyers complain about in roasting tin?

Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 1.1%.

When does demand for roasting tin peak?

Demand peaks in Nov–Dec; the busiest month runs 5.9× the quietest.

What does it cost to enter the roasting tin niche?

Listings span £2.95–£34.95; the average listing price is £13.40 (sweet spot $15–$100). The average incumbent carries 735 reviews — the moat a new listing must climb.

roasting tin

Worth a look

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Good735.1

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good£13.40

avg listing price — sweet spot $15–$100

Price range

Good£2.95–£34.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good£466K

£466K/yr · 578K searches

Growth

Bad-38.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, roasting tin is a £466K/yr Amazon United Kingdom market (578K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

roasting tin market data

Units sold / yr: 25K–30K; avg 500–750/product
Revenue / yr: £335K–£402K; units × avg price
Conversion rate: 6.0%
Avg BSR: #2,415
Page quality: 0%
Prime: 88%
Sponsored: 85%
Out of stock: 5.4%
Avg brand age: 50 months
Avg seller age: 176 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

25 falling

Sellers

Top-5 brand share

68%

Top 20: 97%

Top-5 click share

47%

Top 20: 82%

Open market

28%

Russell Hobbs23%
Chef Aid16%
Prestige14%
GEEZY10%
KitchenCraft5%
Kitcheneur4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -38.8% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 5.9×

Open Trend

Top roasting tin search terms

roasting tin200K/yr -35.3%3.5% conv.
roasting tray142K/yr -44.2%3.7% conv.
roasting tins34K/yr -38.6%3.4% conv.
roasting dish28K/yr -29.1%2.0% conv.
deep baking tray17K/yr -36.4%4.4% conv.
roasting pan16K/yr -29.4%2.0% conv.
roasting trays16K/yr -37.0%3.8% conv.
large roasting tin19K/yr -50.4%4.7% conv.
large roasting tray18K/yr -40.8%2.5% conv.
roasters12K/yr -39.9%0.1% conv.

All search terms

Top roasting tin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Chef Aid Non-Stick Steel Roasting Tray Measuring 36.5 x 24.5 x 5.5 cm Approx with Deep Sides Making This a Ideal Roasting Tin use for Meat Vegetables Sides and More Grey

Chef Aid£5.764.4★515 rev

GEEZY Set of 3 Stainless Steel Roasting Tins (27 31 & 36cm) - Large Rectangular Oven Roasting Tray with Movable Handles - Deep Nesting Baking Dish for Cooking Meat Lasagne & Turkey

GEEZY£14.214.5★1,091 rev

Prestige Aerolift Roasting Tray Non Stick Dishwasher Safe Oven Tray with Large Handles Durable Carbon Steel Roasting Tin 33 x 23 x 5 cm 9 x 13

Prestige£5.954.4★1,112 rev

Russell Hobbs Nightfall Stone Deep Roaster 39.5 Cm Blue Marble

Russell Hobbs£12.604.3★420 rev

Russell Hobbs COMBO-5446 Roasting Pan Set of 2-38cm Non Stick Oven Roasting Tray with Handles PFOA Free Carbon Steel Roast Chicken Tray Family Sized for Vegetables & Meat Oven Safe to 220C

Russell Hobbs£16.524.1★442 rev

Newest

by launch date

Utensilas Baking Trays for Oven Non Stick Roasting Tins- Carbon Steel Roasting Trays & Oven Tray (PFOA Free) Bakeware for Cookies Cakes Baking Roasting Pack of 3 with 2 Free Silicone Mitts

Utensilas£18.6143 rev

6mo ago

ALZIFAH Non-Stick Baking Trays Set for Oven - 3 Piece Roasting Tins with 1 Oven Globe Premium Carbon Steel (PFOA Free) Baking Sheets for Cooking and Baking Food- Dishwasher Safe

ALZIFAH£14.6422 rev

6mo ago

Fusion Bliss Non-Stick Baking Tray Set for Oven Heavy Duty Carbon Steel Roasting Trays & Oven Trays Bakeware for Cookies Cakes and Cooking Trays Assorted. Hand wash Recommended (Pack of 3)

Fusion Bliss Shop£19.07204 rev

1y ago

ÜREL Deep Stainless Steel Baking Tray & Roasting Tin Rectangular Pan for Yoghurt Baking & Meal Prep (36.5x26.5x6.5 cm / 13.4x9.4x2.6 in) 304 (18/10) Food-Grade Dishwasher Safe

ÜREL£14.9472 rev

1y ago

Pendeford Housewares£13.12151 rev

1y ago

What buyers say about roasting tin

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Amazing quality”

Value For Money15%

“Excellent Value”

Ease Of Cleaning11%

“Cleaning is straightforward”

Size-Overall11%

“Excellent size”

Advertised Vs Actual Product6%

“just what I wanted”

Baking5%

“Great for baking tray bakes”

Strength4%

“The trays feel sturdy”

Non-Stick Coating3%

“The non-stick finish works well”

Cooking Experience3%

“Cooking results are consistently satisfying”

Adhesion/Stickiness3%

“Nothing sticks, and I like how easy they are to use”

What buyers complain about

Adhesion/Stickiness15%

“Not Non stick”

Size-Overall12%

“Very small”

Quality-Overall12%

“Cheap rubbish”

Durability8%

“Failed after first use”

Rusts/Corrodes7%

“Rusted quickly”

Value For Money5%

“These are a bit more expensive then the cheap ones I normally buy”

Dishwasher Safe3%

“washing in the dishwasher the black coating is already coming off”

Non-Stick Coating3%

“Coating has gone already”

Strength2%

“fragile judging by what I received”

Thickness2%

“Bit thin”

Top return reasons

Size-Overall69%

Quality-Overall5%

Adhesion/Stickiness3%

Scratch Resistance3%

Paint Quality2%

Rusts/Corrodes2%

Strength1%

Defective Material/Parts1%

Thickness1%

Advertised Vs Actual Product1%

Common questions

Is roasting tin profitable to sell on Amazon United Kingdom?: The niche generates £466K/yr across 41 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -38.8%. Flapen's verdict: Worth a look (57/100).
How competitive is the roasting tin niche?: 25 brands and 58 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in roasting tin?: Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 1.1%.
When does demand for roasting tin peak?: Demand peaks in Nov–Dec; the busiest month runs 5.9× the quietest.
What does it cost to enter the roasting tin niche?: Listings span £2.95–£34.95; the average listing price is £13.40 (sweet spot $15–$100). The average incumbent carries 735 reviews — the moat a new listing must climb.

roasting tin

roasting tin market data

Competition & brand share

Demand & seasonality

Top roasting tin search terms

Top roasting tin products on Amazon

Top sellers

Newest

Trending

What buyers say about roasting tin

What buyers love

What buyers complain about

Top return reasons

Common questions

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