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Roasting Bags

Fail

Prices span $2.56–$8.49, mostly outside the sweet spot, so Roasting Bags is a Fail.

Flapen Score
41
41 / 100
Ranks 4,712 of 5,777 Home & Garden niches · −10 vs the category median of 51
Market size
£136K/yr136K searches / yr
90-day growth
-24.0%search demand this quarter
Competition
71%top-5 click share · 10 brands · 36 sellers

Flapen Score

Roasting Bags against its category

The dotted line is the Home & Garden average. Past it, Roasting Bags is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roasting Bags market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Roasting Bags 136K times last year and spent an estimated £136K. The top 5 brands take 85% of clicks. Demand peaks in Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

18.9% of searches ended in a purchase last week.

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.9% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months
136K
Growth, 90 days vs prior 90
-24.0%
Conversion, latest week
18.9%
Market size, estimated
£136Ka year
Peak month
December2.9× the quietest month
Top search term
roasting bags56K searches a year

02 · Price

A sale here is worth £5.31.

Listings sell for £5.31 on average, from £2.56 to £8.49. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £5.31 that is £5K to £7K a year per listing.

Average price
£5.31under the $15 to $100 sweet spot
Price range
£2.56–£8.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,000–1,250
Revenue per listing a year
£5K–£7K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #348 within Food Storage. It carries 782 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
12.4%
Average rank
#348in Food Storage
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
782per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Roasting Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

£0£14K£27K£41K£54K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

36

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

11%

  • Toastabags31%
  • SOL20%
  • Natural Cuisine18%
  • G4GADGET9%
  • Sealapack6%
  • Henyall4%
  • Open — no brand owns it (4 brands, 11%)

Demand

Roasting Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.9×

Search terms

Top Roasting Bags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roasting bags56K/yr
  • roasting bags for oven25K/yr
  • oven bags for roasting10K/yr
  • oven bags8K/yr
  • cooking bags5K/yr
  • oven roasting bags5K/yr
  • cooking bags roasting bags4K/yr
  • oven cooking bags3K/yr
  • baking bags3K/yr
  • baking bags for oven3K/yr

Reviews and returns

What reviews say buyers love and hate about Roasting Bags

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall32%−0.16

A lot smaller than I thought they would be

The bags are very small

To large

Value For Money9%+0.31

Too expensive

Waste of money

Quality-Overall9%+0.99

Absolute rubbish

Very flimsy and poor quality

RUBBISH

Strength7%−0.07

Once cooked the bag became very brittle

Flimsey

Very flimsy and poor quality

Thickness5%−0.05

Absolutely useless, so thin and the first 3 bags tore before the 4th worked

The material is thin

Love

Value For Money27%+0.31

Excellent value

Good Value

Great Value for Money

Quality-Overall17%+0.99

Good quality good price arrived in time

Excellent product

The quality of these bags is good

Size-Overall13%−0.16

good size & value

generous size

These bags are a good size

Ease Of Cleaning9%+0.99

Clean Oven

keeps things clean

keeping the oven clean

Ease Of Use9%+0.91

Convenient to Use

Very easy to get the chicken inside by holding by the legs

Easy to use and seal, and they dont tear easily

Return

0.2% Return rate 78% Fixable by listing

Size-Overall69%▃▅▇▆▆█

A lot smaller than I thought they would be

The bags are very small

To large

Advertised Vs Actual Product8%█▁▃▁▁▁
Product Condition6%▁█▁▁▁▁
Quality-Overall6%█▁▁▁▁▁

Absolute rubbish

Very flimsy and poor quality

RUBBISH

Functionality-Overall6%▁▁▁█▁▁

FAQ

Common Roasting Bags questions

Answered from the same tracked data.