Rituals Diffuser

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £89K a year.

Searches, last 12 months

143K

Growth, 90 days vs prior 90

-17.7%

Conversion, latest week

2.1%

Market size, estimated

£89Ka year

Peak month

December4.1× the quietest month

Top search term

rituals diffuser121K searches a year

Listings sell for £29.29 on average, from £14.75 to £52.88. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £29.29 that is £3K to £7K a year per listing.

Average price

£29.29inside the $15 to $100 sweet spot

Price range

£14.75–£52.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£3K–£7K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

46% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 25.6% of listings are out of stock. The average listing ranks #389 within Home Fragrance. It carries 78 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

46%

Prime listings

25%

Out of stock, average day

25.6%

Average rank

#389in Home Fragrance

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

78per listing

Listings tracked

24

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months