Rigid Paddling Pool
MaybeSearch demand grew >1,000% this quarter. But shoppers spend only $43K a year here, so Rigid Paddling Pool is a Maybe.
- Flapen Score
- 60 / 100Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 5160
- Market size
- £43K/yr127K searches / yr
- 90-day growth
- >1,000%search demand this quarter
- Competition
- 48%top-5 click share · 17 brands · 132 sellers
Flapen Score
Rigid Paddling Pool against its category
The dotted line is the Home & Garden average. Past it, Rigid Paddling Pool is stronger. Inside it, weaker.
Market
The Rigid Paddling Pool market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rigid Paddling Pool 127K times last year and spent an estimated £43K. The top 5 brands take 75% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.
- Searches, last 12 months
- 127K
- Growth, 90 days vs prior 90
- >1,000%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £43Ka year
- Peak month
- July76.5× the quietest month
- Top search term
- rigid paddling pool51K searches a year
02 · Price
A sale here is worth £31.40.
Listings sell for £31.40 on average, from £6.61 to £91.08. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £31.40 that is £0 to £3K a year per listing.
- Average price
- £31.40inside the $15 to $100 sweet spot
- Price range
- £6.61–£91.08
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #44 within Pools, Hot Tubs & Supplies. It carries 4,810 reviews at 4.17 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 79%
- Out of stock, average day
- 7.5%
- Average rank
- #44in Pools, Hot Tubs & Supplies
- Average rating
- 4.17 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,810per listing
- Listings tracked
- 33
04 · Newcomers
Amazon counts 6 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Rigid Paddling Pool products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Intex - Mini Rectangular Metal frame pool with 340L Capacity Compact pool with galvanized steel frame - 155 x 630 x 170 cm; 4.2 Kilograms ?Turquoise
- Price
- £23.85
- Rating
- 4.4/5
- Reviews
- 10,508
- Age
- 13y ago
Bestway 55028 Fill N Fun Above Ground Pool Blue 48 x 10 Inch
- Price
- £6.98
- Rating
- 4.2/5
- Reviews
- 9,965
- Age
- 12y ago
Intex 28270 Rectangular Pool without Filter Pump 220 x 150 x 60 cm blue
- Price
- £56.19
- Rating
- 4.6/5
- Reviews
- 32,616
- Age
- 14y ago
Splosh 4ft Kids Paddling Pool - Easy Setup Pool With Rigid Sides
- Price
- £11.91
- Rating
- 4.3/5
- Reviews
- 284
- Age
- 14y ago
INDUSTEX Foldable Swimming Pool -600L- PVC Garden Paddling Pool Portable Rectangular Outdoor Pool 180x110x50cm Easy Assembly Durable & Space-Saving Summer Family Pool
- Price
- £78.14
- Rating
- 4.0/5
- Reviews
- 410
- Age
- 1y ago
Trending
90-day click momentumSplosh 4ft Kids Paddling Pool - Easy Setup Pool With Rigid Sides
- Price
- £11.91
- Rating
- 4.3/5
- Reviews
- 284
- Age
- 14y ago
VFM - Childrens Paddling Pool 4Ft Rigid Family Pool No Inflation Dog Paddling Pool Small Kids Pool Summer Toys Garden Childrens Pool 1. 2 X 25cm
- Price
- £14.66
- Rating
- 3.6/5
- Reviews
- 281
- Age
- 2mo ago
Funsicle 7ft Rectangular Above Ground Pool 2.1 x 1.5 x 0.61 m - Garden Activity Lap Pool for adults - 3-Layer PVC Laminated Material Includes Repair Patch - Blue
- Price
- £54.38
- Rating
- 4.3/5
- Reviews
- 261
- Age
- 3y ago
JML Starlyf Foldable Pool - Large Paddling Pool for Kids and Adults Fibermax Shell Quick-Drain Easy Clean System Portable Swimming Sets Up in Seconds No Inflation Needed Standard 210cm x 137cm
- Price
- £66.63
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
COZII Dog Paddling Pool 120 x 30cm Dog Pool Foldable Large Paddling Pool for Dogs Non-Slip Upgraded Durable 6mm PP Board & Hard PVC Portable Swimming Pool for Kids Doggy Pets
- Price
- £25.14
- Rating
- 4.6/5
- Reviews
- 208
- Age
- 1y ago
Newest
by launch dateVFM - Childrens Paddling Pool 4Ft Rigid Family Pool No Inflation Dog Paddling Pool Small Kids Pool Summer Toys Garden Childrens Pool 1. 2 X 25cm
- Price
- £14.66
- Rating
- 3.6/5
- Reviews
- 281
- Age
- 2mo ago
Splosh 4ft Kids Paddling Pool With UV Sun Shade Canopy - Size 1.20m x 40cm
- Price
- £22.91
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 3mo ago
JML Starlyf Foldable Pool - Large Paddling Pool for Kids and Adults Fibermax Shell Quick-Drain Easy Clean System Portable Swimming Sets Up in Seconds No Inflation Needed Standard 210cm x 137cm
- Price
- £66.63
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
INDUSTEX Foldable Swimming Pool -600L- PVC Garden Paddling Pool Portable Rectangular Outdoor Pool 180x110x50cm Easy Assembly Durable & Space-Saving Summer Family Pool
- Price
- £78.14
- Rating
- 4.0/5
- Reviews
- 410
- Age
- 1y ago
COZII Dog Paddling Pool 120 x 30cm Dog Pool Foldable Large Paddling Pool for Dogs Non-Slip Upgraded Durable 6mm PP Board & Hard PVC Portable Swimming Pool for Kids Doggy Pets
- Price
- £25.14
- Rating
- 4.6/5
- Reviews
- 208
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
132
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
48%
Top 20: 85%
Open market
21%
- Intex34%
- Bestway20%
- Splosh8%
- TOPWAYS8%
- BEST DIRECT6%
- ZAYMDO3%
Demand
Rigid Paddling Pool search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 76.5×
Search terms
Top Rigid Paddling Pool search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rigid paddling pool51K/yr
- pop up pool17K/yr
- non inflatable paddling pool15K/yr
- pop up paddling pool14K/yr
- hard sided paddling pool10K/yr
- paddling pool non inflatable9K/yr
- rigid pool6K/yr
- hard side paddling pool5K/yr
Reviews and returns
What reviews say buyers love and hate about Rigid Paddling Pool
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not very durable
It just All comes apart
Broken within 20 minutes
Very very small
Bigger than you think
Size not right
Poor quality pool avoid
Very poor and waste of money
Poor quality
Leaks
it was leaking
leak water when the pool was filled
too flimsy
The surround is very weak plastic
It's not very sturdy at all
Love
Good Value
Worth every penny
Amazing Value
the size is great
Good size for children
Just the perfect size for my granddaughter
It is well made
quality pool
Excellent quality
It was very quick to put together
Easy to assemble
Easy to setup
Sturdy, kids love it, so easy to pack away
Seems sturdy
The pool itself feels sturdy
Return
0.5% Return rate 56% Fixable by listing
Very very small
Bigger than you think
Size not right
Leaks
it was leaking
leak water when the pool was filled
You can't put water in it
Hard to get all the water out
leaves a lot of water you have to use a bucket to get the rest out which is like quarter of the pool its so annoying
too flimsy
The surround is very weak plastic
It's not very sturdy at all
Not as described
Very misleading
incorrect description
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rigid Paddling Pool questions
Answered from the same tracked data.