Rice Cooker Large
FailDemand is soft, at -13.2% this quarter, so Rice Cooker Large is a Fail.
- Flapen Score
- 43 / 100Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 5143
- Market size
- £130K/yr103K searches / yr
- 90-day growth
- -13.2%search demand this quarter
- Competition
- 58%top-5 click share · 15 brands · 36 sellers
Flapen Score
Rice Cooker Large against its category
The dotted line is the Home & Garden average. Past it, Rice Cooker Large is stronger. Inside it, weaker.
Market
The Rice Cooker Large market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rice Cooker Large 103K times last year and spent an estimated £130K. The top 5 brands take 71% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.
- Searches, last 12 months
- 103K
- Growth, 90 days vs prior 90
- -13.2%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £130Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- rice cooker large70K searches a year
02 · Price
A sale here is worth £57.56.
Listings sell for £57.56 on average, from £19.93 to £148.88. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £57.56 that is £0 to £6K a year per listing.
- Average price
- £57.56inside the $15 to $100 sweet spot
- Price range
- £19.93–£148.88
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£6K
- Returns
- 4.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #17 within Small Kitchen Appliances. It carries 2,693 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 92%
- Out of stock, average day
- 20.2%
- Average rank
- #17in Small Kitchen Appliances
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,693per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Rice Cooker Large products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Russell Hobbs Electric Rice Cooker - 2kg (14 Portion - 145g per serving) Removable non stick bowl Dishwasher-safe bowl & lid Steamer basket measuring cup & spoon inc Energy Saving 500W 27040
- Price
- £23.57
- Rating
- 4.2/5
- Reviews
- 6,602
- Age
- 6y ago

Russell Hobbs Electric Rice Cooker & Steamer - 1.8L (10 cup) Keep warm function Removable non stick bowl Easy to clean Steamer basket measuring cup & spoon inc Energy saving 700W 19750
- Price
- £23.84
- Rating
- 4.2/5
- Reviews
- 14,149
- Age
- 13y ago

Breville Electric Rice Cooker | 1.8L (10 Cup) Capacity | Serves up to 8 People | Keep Warm Function | Non Stick Removable Bowl | Spoon & Measuring Cup Included | VTP209 Black
- Price
- £23.31
- Rating
- 4.1/5
- Reviews
- 192
- Age
- 1y ago

Quest 2.5 Litre Rice Cooker/Up To 12 Servings/Food Warmer Function/Non-Stick Inner Pot/Clear Viewing Lid/With Spoon & Measuring Cup / 900W (35450)
- Price
- £22.56
- Rating
- 3.9/5
- Reviews
- 2,742
- Age
- 12y ago

Midea Multifunctional Rice Cooker With Steamer (10 cup 1.8 litre) 11 Multicooker functions LED display Warmer Timer Non-Stick Removable Inner Pot (Black)
- Price
- £54.51
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 2y ago
Trending
90-day click momentum
220V Rice Cooker 8-38L Large Capacity 15-20-30-40-50-60 People Commercial Canteen Hotel Rice Cooker (23L)
- Price
- £112.18
- Rating
- 3.9/5
- Reviews
- 9
- Age
- 5y ago

Morphy Richards 1.8L Electric Rice Cooker & Steamer 1.8L 10 Cup Capacity 5in1 Multi Cooker with Keep Warm (12hr) Sauté & Steam Functions NonStick Inner Pot Easy Clean 700W 471002
- Price
- £43.19
- Rating
- 4.4/5
- Reviews
- 2,021
- Age
- 6mo ago

Midea rice cooker with 9 functions 2L 4 cups for 1-3 persons advanced heating technology 30 min quick rice non-stick coating 24-hour keep warm & timer - STEAM COOKER INSERT RICE COOKER SMALL
- Price
- £36.45
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 1y ago

Russell Hobbs Electric Rice Cooker - 1.2kg (6 Portion - 145g per serving) Removable non stick bowl Dishwasher-safe bowl & lid Steamer basket measuring cup & spoon inc Energy saving 300W 27030
- Price
- £19.93
- Rating
- 4.2/5
- Reviews
- 6,602
- Age
- 6y ago

Buffalo Commercial Non-Stick Rice Cooker 4.2Ltr Dry CN324 White 4Ltr
- Price
- £74.16
- Rating
- 4.1/5
- Reviews
- 82
- Age
- 9y ago
Newest
by launch date
Morphy Richards 1.8L Electric Rice Cooker & Steamer 1.8L 10 Cup Capacity 5in1 Multi Cooker with Keep Warm (12hr) Sauté & Steam Functions NonStick Inner Pot Easy Clean 700W 471002
- Price
- £43.19
- Rating
- 4.4/5
- Reviews
- 2,021
- Age
- 6mo ago

Morphy Richards Rice Cooker 1.5L 8 Cups Compact Automatic Cooking User Friendly Non-stick Aluminum Inner Pot Glass Lid Easy Clean Keep Warm Includes Steam Tray and Accessories 471001
- Price
- £29.55
- Rating
- 4.4/5
- Reviews
- 2,021
- Age
- 1y ago

Breville Electric Rice Cooker | 1.8L (10 Cup) Capacity | Serves up to 8 People | Keep Warm Function | Non Stick Removable Bowl | Spoon & Measuring Cup Included | VTP209 Black
- Price
- £23.31
- Rating
- 4.1/5
- Reviews
- 192
- Age
- 1y ago

Maya Range Commercial Electric Rice Cooker & Steamer - 3.6L (20 Cups) 1300W Keep Warm Function Removable Non Stick Bowl Stainless Steel Lid Easy to Clean Measuring Cup & Spoon
- Price
- £37.52
- Rating
- 4.6/5
- Reviews
- 12
- Age
- 1y ago

Midea rice cooker with 9 functions 2L 4 cups for 1-3 persons advanced heating technology 30 min quick rice non-stick coating 24-hour keep warm & timer - STEAM COOKER INSERT RICE COOKER SMALL
- Price
- £36.45
- Rating
- 4.5/5
- Reviews
- 235
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
36
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
58%
Top 20: 97%
Open market
22%
- Russell Hobbs34%
- Breville12%
- Quest11%
- Buffalo7%
- Midea7%
- Yum Asia7%
Demand
Rice Cooker Large search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Rice Cooker Large search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rice cooker large70K/yr
- large rice cooker21K/yr
- rice cooker 2l7K/yr
- rice cooker 5 litre6K/yr
Reviews and returns
What reviews say buyers love and hate about Rice Cooker Large
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Quickly broke
Doesnt last
Stopped working after a few uses
Small cooker
This is huge
Product is small
Will not switch on
Not working
Very Limited Performance
Low quality
Rubbish
Complete Rubbish
cooks too slowly
this happens part way. not fully cooked
how is this slow cooking
Love
Makes great rice
Cooks Well
Nice Cooker
Excellent product
So quality feels solid
Good quality rice cooker
Easy to use
Its straightforward to use
Really handy
Excellent value for money
Excellent value
Good for the money
Kept it clean
Easy clean up
great functionality with easy remove parts for cleaning
Return
4.2% Return rate 73% Fixable by listing
Small cooker
This is huge
Product is small
Will not switch on
Not working
Very Limited Performance
no working no lights on or heating up
spat hot water everywhere
overheating and now fully wont work
Quickly broke
Doesnt last
Stopped working after a few uses
Low quality
Rubbish
Complete Rubbish
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rice Cooker Large questions
Answered from the same tracked data.









