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Rhododendron Feed

Fail

The top 5 brands take 100% of clicks, so Rhododendron Feed is a Fail.

Flapen Score
38
38 / 100
Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 51
Market size
£48K/yr31K searches / yr
90-day growth
+35.3%search demand this quarter
Competition
94%top-5 click share · 4 brands · 61 sellers

Flapen Score

Rhododendron Feed against its category

The dotted line is the Home & Garden average. Past it, Rhododendron Feed is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rhododendron Feed market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rhododendron Feed 31K times last year and spent an estimated £48K. All 4 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

23.2% of searches ended in a purchase last week.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 23.2% of those searches ended in a purchase. Searches in the last 90 days moved +35.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
+35.3%
Conversion, latest week
23.2%
Market size, estimated
£48Ka year
Top search term
rhododendron feed14K searches a year

02 · Price

A sale here is worth £6.67.

Listings sell for £6.67 on average, from £4.48 to £9.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At £6.67 that is £5K to £7K a year per listing.

Average price
£6.67under the $15 to $100 sweet spot
Price range
£4.48–£9.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
£5K–£7K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

29% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Fertilisers & Plant Food. It carries 1,021 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
71%
Out of stock, average day
0.0%
Average rank
#31in Fertilisers & Plant Food
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,021per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Rhododendron Feed products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

£0£7K£14K£21K£29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

61

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Miracle-Gro87%
  • Westland7%
  • Bronte Heritage Collection4%
  • ZOPPER3%

Demand

Rhododendron Feed search demand

Weekly searches over the year. Pick a range.

2K2KSpike '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Rhododendron Feed search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rhododendron feed14K/yr
  • azalea feed6K/yr
  • camelia plant food5K/yr
  • azalea plant food3K/yr
  • camellia feed3K/yr

Reviews and returns

What reviews say buyers love and hate about Rhododendron Feed

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall50%−0.11

Didnt work for me

Leak-Proof25%

Item damaged and leaking

Love

Plant Growth33%−0.05

it helps my plants

Really does improve the flowers

Plants are happy

Value For Money21%+1.36

Good price

Great value

Reasonable value

Quality-Overall17%+2.12

Excellent brand name which you can trust

Excellent quality plant food

Excellent product

Advertised Vs Actual Product14%+1.01

As advertised

Does what it says

Just What I required

Ease Of Use10%−0.01

Easy to use

Super easy to feed in liquid form

simples

Return

0.0% Return rate 9% Fixable by listing

Leak-Proof32%▁▁▁▅█▅

Item damaged and leaking

Functionality-Overall18%▁▁▁▁▁█

Didnt work for me

Eco Friendliness18%▁▁▁▆█▁
Size-Overall9%▁▁▁█▁▁
Compatibility-Overall9%▁▁▁▁▁█

FAQ

Common Rhododendron Feed questions

Answered from the same tracked data.