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Reusable Straw

Maybe

Returns run at only 0.4% of orders. But prices span $2.08–$11.94, mostly outside the sweet spot, so Reusable Straw is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£154K/yr273K searches / yr
90-day growth
+47.4%search demand this quarter
Competition
54%top-5 click share · 22 brands · 41 sellers

Flapen Score

Reusable Straw against its category

The dotted line is the Home & Garden average. Past it, Reusable Straw is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reusable Straw market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Reusable Straw 273K times last year and spent an estimated £154K. The top 5 brands take 61% of clicks. Demand peaks in Jun–Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

10.5% of searches ended in a purchase last week.

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.5% of those searches ended in a purchase. Searches in the last 90 days moved +47.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £154K a year.

Searches, last 12 months
273K
Growth, 90 days vs prior 90
+47.4%
Conversion, latest week
10.5%
Market size, estimated
£154Ka year
Peak month
July2.0× the quietest month
Top search term
reusable straws125K searches a year

02 · Price

A sale here is worth £5.39.

Listings sell for £5.39 on average, from £2.08 to £11.94. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £5.39 that is £3K to £4K a year per listing.

Average price
£5.39under the $15 to $100 sweet spot
Price range
£2.08–£11.94
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
£3K–£4K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #49 within Barware. It carries 2,243 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
5.5%
Average rank
#49in Barware
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,243per listing
Listings tracked
25

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
25 months

Products

Top Reusable Straw products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£25K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

41

Top-5 brand share

61%

Top 20: 98%

Top-5 click share

54%

Top 20: 95%

Open market

34%

  • ZHUOAI17%
  • Chef Aid14%
  • SiHuiTu11%
  • Joie10%
  • iJiGui10%
  • iShop Online Limited5%

Demand

Reusable Straw search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KPrime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.0×

Search terms

Top Reusable Straw search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • reusable straws125K/yr
  • straws reusable64K/yr
  • plastic straws reusable24K/yr
  • reusable straw15K/yr
  • reusable plastic straws12K/yr
  • reusable straws drinking12K/yr
  • drinking straws reusable6K/yr
  • plastic reusable straws7K/yr
  • straws for hot drinks5K/yr
  • hard plastic straws4K/yr

Reviews and returns

What reviews say buyers love and hate about Reusable Straw

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall30%−0.09

Not obvious either by sizing

Smaller than some others

Though long

Value For Money11%−0.04

Not worth the money

Waste of money :

Advertised Vs Actual Product10%−0.05

The description lies

Not as described

Storter then advertised. 20cm instead of 31cm

Thickness6%−0.05

They are not as thin as I wanted

The first thing I noticed was how thick

Stitch/Finish/Polish6%−0.03

The seam is a bit irritating

Love

Quality-Overall16%+1.29

No complaints

The quality of straws is really good

Excellent product

Ease Of Cleaning15%+1.32

They are easy to wash and use

Cleaning is a breeze

the brushes make cleaning so easy

Value For Money10%−0.04

Good for price

Good Value for money

Good value for money

Recycle/Reuse9%+0.13

Reusable

They bend well are reusable

They are reusable, durable, and perfect for everyday use at home or on the go

Advertised Vs Actual Product9%−0.05

Better than expected

As described

Exactly as shown

Return

0.4% Return rate 72% Fixable by listing

Size-Overall58%▇▆▅▇▆█

Not obvious either by sizing

Smaller than some others

Though long

Quality-Overall5%█▃▄▅▇▆
Advertised Vs Actual Product4%▇▆█▁▄▁

The description lies

Not as described

Storter then advertised. 20cm instead of 31cm

Thickness4%█▃▄▁▅▁

They are not as thin as I wanted

The first thing I noticed was how thick

Material Quality4%▄▇▁█▃▁

They are cloudy plastic

plastic coated, not the same as the ones I purchased for my mother in law

FAQ

Common Reusable Straw questions

Answered from the same tracked data.