Skip to content

Reusable Ice Cubes

Reusable Ice Cubes shows demand growing +371.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Trending

Flapen Score

61
Worth a look
Market size 28Growth 100Conversion 81Competition 38Returns 99Price range 7Avg price 19Brand share 54Review moat 64Quality gap 81
This niche Category average

Is Reusable Ice Cubes profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Reusable Ice Cubes is a £121K/yr Amazon United Kingdom market (201K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 61/100.

Reusable Ice Cubes: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +371.1% over the last 90 days and 8.6% of searches end in a purchase.

£121K

revenue / yr

Units sold / yr20K
Search volume / yr+371.1%201K
Conversion rate8.6%
Avg price£6.99

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers12 · 48
Top-5 product click share62%
Open market27%
Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement63%
New entrants (1y)4· 1 succeeded
Avg rating4.2★
Avg reviews957

Top Reusable Ice Cubes products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

£0£12K£24K£36K£48K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

48

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

20%

  • RAM ONLINE33%
  • A2Z12%
  • KIKKERLAND10%
  • DID9%
  • 1ABOVE9%
  • LIVIVO7%

Reusable Ice Cubes demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume201KCVR8.6%Products16Brands12Top 5 Brands73%OOS Rate15.4%Rating4.2★Reviews957Avg BSR#153
25K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 6.1×

Top Reusable Ice Cubes search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • reusable ice cubes123K/yr
  • ice cubes reusable31K/yr
  • plastic ice cubes20K/yr
  • reusable ice cubes for drinks13K/yr
  • reusable ice4K/yr
  • ice cube reusable4K/yr
  • plastic ice cubes reusable5K/yr

What reviews say buyers love and hate about Reusable Ice Cubes

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Ease Of Use13%

easy to use

Color11%

Colorful

Storage Capacity11%

The storage box is very convenient

Temperature Retention10%

hold their temperature well

Quality-Overall9%

Fair enough

What buyers complain about

67% of reviews
Color9%

almost all yellow

Value For Money9%

These really are not worth the money

Heating9%

Not as effective as actual ice cubes for cooling

Durability8%

Break Quickly

Functionality-Overall7%

does not work

Reusable Ice Cubes return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

31%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
29%
2Functionality-Overall
11%
3Defective Material/Parts
11%
4Value For Money
11%
5Quality-Overall
11%

Common Reusable Ice Cubes questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Reusable Ice Cubes 61/100 on Amazon United Kingdom — Worth a look. The niche generates £121K/yr across 16 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved +371.1% over the last 90 days.
Search demand for Reusable Ice Cubes on Amazon United Kingdom peaks in May–Jun–Jul, where the busiest month runs 6.1× the quietest.