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Retractable Screen

Maybe

Search demand grew +114.4% this quarter. But shoppers spend only $22K a year here, so Retractable Screen is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£22K/yr77K searches / yr
90-day growth
+114.4%search demand this quarter
Competition
51%top-5 click share · 13 brands · 86 sellers

Flapen Score

Retractable Screen against its category

The dotted line is the Home & Garden average. Past it, Retractable Screen is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Retractable Screen market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Retractable Screen 77K times last year and spent an estimated £22K. The top 5 brands take 88% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +114.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
+114.4%
Conversion, latest week
0.5%
Market size, estimated
£22Ka year
Peak month
May6.4× the quietest month
Top search term
retractable side awning18K searches a year

02 · Price

A sale here is worth £55.41.

Listings sell for £55.41 on average, from £10.81 to £117.97. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £55.41 that is £0 to £6K a year per listing.

Average price
£55.41inside the $15 to $100 sweet spot
Price range
£10.81–£117.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£6K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 18.7% of listings are out of stock. The average listing ranks #73 within Garden Furniture & Accessories. It carries 1,210 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
47%
Out of stock, average day
18.7%
Average rank
#73in Garden Furniture & Accessories
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,210per listing
Listings tracked
32

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Retractable Screen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£3K£4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

86

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

51%

Top 20: 88%

Open market

9%

  • VOUNOT51%
  • The Fellie18%
  • Outsunny9%
  • DKIEI5%
  • CASARIA4%
  • vidaXL3%
  • Open — no brand owns it (7 brands, 9%)

Demand

Retractable Screen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.4×

Search terms

Top Retractable Screen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • retractable side awning18K/yr
  • side awning retractable9K/yr
  • retractable screen10K/yr
  • retractable windbreak7K/yr
  • retractable privacy screen6K/yr
  • side awning6K/yr
  • retractable fence outdoor7K/yr
  • retractable garden screen5K/yr
  • retractable privacy screen outdoor4K/yr
  • patio windbreak4K/yr

Reviews and returns

What reviews say buyers love and hate about Retractable Screen

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%−0.07

Product is not fit for purpose

Cable ties are very small

had to return as it was the wrong size

Quality-Overall16%+2.62

Looks cheap

Very bad quality all round

Ok, not the best

Durability13%+0.45

it wouldn't hold up

Material Quality7%−0.05

This is net not tho material I was thinking it was

Greenish gray see through material

Value For Money6%−0.16

Not worth the money

Love

Quality-Overall31%+2.62

Very good quality and easy to install and use

Good quality fittings

Good quality

Assembly/Installation20%+0.08

Easy to assemble

Easy install

Quite easy to put up

Value For Money18%−0.16

Great value

Good Value

good value for money

Advertised Vs Actual Product6%−0.01

Awning as advertised

As expected

Exceeded expectations

Size-Overall5%−0.07

Good size

Easy to fit

Ideal length

Return

1.6% Return rate 57% Fixable by listing

Size-Overall33%▁█▇▆▆▃

Product is not fit for purpose

Cable ties are very small

had to return as it was the wrong size

Color11%▁▁▇▄▆█

Greenish gray see through material

Defective Material/Parts7%▁▁██▂▅
Material Quality6%▆█▂▁▁▂

This is net not tho material I was thinking it was

Greenish gray see through material

Quality-Overall6%▁▁▁▅▇█

Looks cheap

Very bad quality all round

Ok, not the best

FAQ

Common Retractable Screen questions

Answered from the same tracked data.