Is red white and blue balloons profitable to sell on Amazon United Kingdom?

The niche generates £9K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +156.2%. Flapen's verdict: Worth a look (58/100).

How competitive is the red white and blue balloons niche?

14 brands and 27 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 71% of demand.

What do buyers complain about in red white and blue balloons?

Top complaints mined from reviews: Inflation/Deflation, Size-Overall. The return rate is 0.3%.

When does demand for red white and blue balloons peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 11.7× the quietest.

What does it cost to enter the red white and blue balloons niche?

Listings span £2.75–£9.46; the average listing price is £5.81 (sweet spot $15–$100). The average incumbent carries 498 reviews — the moat a new listing must climb.

red white and blue balloons

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Incredible15.3%

search→purchase rate — share of searches ending in a sale

Growth

Incredible+156.2%

90-day search growth — must beat 0% to launch

Review moat

Great497.84

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad£5.81

avg listing price — sweet spot $15–$100

Market size

Bad£9K

£9K/yr · 10K searches

Price range

Bad£2.75–£9.46

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, red white and blue balloons is a £9K/yr Amazon United Kingdom market (10K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 58/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

red white and blue balloons market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: £9K–£12K; units × avg price
Conversion rate: 15.3%
Avg BSR: #598
Page quality: 0%
Prime: 100%
Sponsored: 74%
Out of stock: 8.7%
Avg brand age: 33 months
Avg seller age: 212 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 flat

Sellers

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

54%

Top 20: 100%

Open market

22%

amscan21%
Balloon Dance18%
Ousuga15%
SHATCHI11%
Yukiyi7%
Plliocse7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +156.2% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 11.7×

Open Trend

Top red white and blue balloons search terms

red white and blue balloons8K/yr +156.0%13.3% conv.
red white blue balloons2K/yr +158.5%16.0% conv.
balloons red white blue319/yr +144.6%14.6% conv.

All search terms

Top red white and blue balloons products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Pack of 20 Red/White/Blue Latex Balloons (9/23cm) {Great Britain}

amscan£2.984.3★2,185 rev

Red White and Blue Balloons 60 pcs 12 Inch Matte Royal Blue Red White Confetti Latex Balloons with Ribbon for Girls Boys Birthday Baby Shower Wedding Engagement Graduation Baseball Party Decoration

Balloon Dance£7.594.5★302 rev

Red White and Blue Balloons Ousuga 60 pcs 12 Inch Matte Royal Blue Red White Confetti Latex Balloons Set for Girls Boys Birthday Baby Shower Wedding Engagement Graduation Baseball Party Decorations

Ousuga£5.634.6★511 rev

Blue Red and White Balloons Set 20Pcs 12 Inch Royal Blue White Red Confetti Helium Latex Balloons Pack for Britain Platinum Jubilee Union Jack Theme Birthday Wedding Baby Shower Party Decorations

Balloon Dance£4.394.6★159 rev

60pcs 12inch Red White and Blue Balloons Latex Party British Royal Theme for King Charles III Coronation Decorations Pub BBQ Union Jack French Events

Yukiyi£4.814.6★2,590 rev

Newest

by launch date

Red Blue White Balloons 60 Pcs 12 Inch Navy Dusty Pastel Blue and Red and White Latex Balloons for Birthday Baby Shower Graduation Patriotic Platinum Jubilee Royal Union Jack Party Decorations

Froova£7.5564 rev

3mo ago

SUWEN 60Pcs Red White and Blue 12 Inch Latex Balloons Kit

SUWEN£6.633 rev

6mo ago

100PCS Red White and Blue Balloons 12 Inch Royal Blue Red White Latex Balloons with 2 Ribbon for Birthday Wedding Engagement Graduation Baseball Party Decoration

Bonjle£6.2837 rev

1y ago

Red Blue Balloons 60 Pcs 12 Inch Matte Red Blue White Latex Balloon Set with 2 Ribbons and Confetti Balloons for Boys Girls Men Women Birthday Baby Shower Wedding Anniversary Graduation Party Deco

Unisun£6.18233 rev

2y ago

Red White and Blue Balloons Ousuga 60 pcs 12 Inch Matte Royal Blue Red White Confetti Latex Balloons Set for Girls Boys Birthday Baby Shower Wedding Engagement Graduation Baseball Party Decorations

Ousuga£5.63511 rev

2y ago

What buyers say about red white and blue balloons

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall40%

“no issues with quality”

Advertised Vs Actual Product33%

“Just as expected”

Value For Money7%

“I'm impressed at what you get for your money with this set”

Inflation/Deflation7%

“An excellent value set, easily inflated, no issues with quality, great balloons”

Color7%

“I loved the colours of these”

What buyers complain about

Inflation/Deflation50%

“Seems gooď, one balloon had a pinprick hole wouldn't inflate”

Size-Overall10%

“bigger than the previous set I had”

Top return reasons

Color60%