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52

red roses

Worth a look

Shows no brand lock-in (top 5 brands take 44% of clicks), but soft demand (-65.5% this quarter) keeps it on the watch list.

Market size 25Growth 0Conversion 46Competition 76Returns 72Price range 82Avg price 51Brand share 91Review moat 57Quality gap 63

Brand share

Great44%

top-5 brand share — no brand owns this niche

Price range

Great£5.93–£62.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great39%

top-5 click share — an open shelf

Returns

Good2.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,215.47

avg incumbent reviews — the moat a new listing must climb

Avg price

Good£12.09

avg listing price — sweet spot $15–$100

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad£100K

£100K/yr · 223K searches

Growth

Bad-65.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, red roses is a £100K/yr Amazon United Kingdom market (223K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Feb–Nov. Verdict: Worth a look — 52/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

red roses market data

Units sold / yr
6K–8K
avg 0–100/product
Revenue / yr
£73K–£97K
units × avg price
Conversion rate
3.7%
Avg BSR
#377
Page quality
0%
Prime
93%
Sponsored
98%
Out of stock
6.5%
Avg brand age
29 months
Avg seller age
189 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

34 falling

Sellers

44

Top-5 brand share

44%

Top 20: 87%

Top-5 click share

39%

Top 20: 79%

Open market

51%

  • QWORK14%
  • Mocoosy12%
  • A1-Homes7%
  • Tifuly6%
  • Daily Flowers5%
  • Generic5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -65.5% search growth over the last 90 days.
25K15KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Nov · busiest ÷ quietest = 3.4×

Top red roses search terms

  • artificial roses59K/yr
  • fake roses44K/yr
  • roses artificial16K/yr
  • silk roses10K/yr
  • roses bouquet24K/yr
  • faux roses7K/yr
  • rose bouquet13K/yr
  • fresh roses7K/yr
  • red roses bouquet8K/yr
  • flowers roses5K/yr
All search terms

Top red roses products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£4K8%£8K12%£12K16%£16K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about red roses

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Excellent quality and arrived as advised”

Color19%

“Good colour”

Value For Money15%

“Good value”

Durability6%

“They stay lovely for such a long time”

Size-Overall5%

“just the right size”

Advertised Vs Actual Product5%

“Perfect exactly as needed”

Gifting Purpose3%

“It makes a very nice gift”

Design-Overall3%

“make the place look elegant”

Ease Of Use1%

“easy to arrange”

Assembly/Installation1%

“assembling it was very easy to do”

What buyers complain about

Advertised Vs Actual Product16%

“Not as shown”

Quality-Overall15%

“Cheap”

Size-Overall12%

“The stem is quite long”

Color11%

“Brown awful”

Durability8%

“Started dieing after 1 day”

Value For Money7%

“Not worth the money”

Material Quality4%

“Not silk, very cheap”

Display-Overall2%

“Not at all impressed dried out look dead picture display is nothing like the product definitely not worth £25 want a refund or compensation as I was actually embarrassed”

Adhesion/Stickiness1%

“Glue residues everywhere”

Smell1%

“There is a noticeable chemical smell on arrival”

Top return reasons

Color25%
Size-Overall24%
Quality-Overall22%
Advertised Vs Actual Product13%
Material Quality2%
Durability2%
Ease Of Use1%
Functionality-Overall1%
Smell1%
Brightness/Shine/Glow1%

Common questions

Is red roses profitable to sell on Amazon United Kingdom?
The niche generates £100K/yr across 43 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is -65.5%. Flapen's verdict: Worth a look (52/100).
How competitive is the red roses niche?
34 brands and 44 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 44% of demand.
What do buyers complain about in red roses?
Top complaints mined from reviews: Advertised Vs Actual Product, Quality-Overall, Size-Overall. The return rate is 2.1%.
When does demand for red roses peak?
Demand peaks in Feb–Nov; the busiest month runs 3.4× the quietest.
What does it cost to enter the red roses niche?
Listings span £5.93–£62.17; the average listing price is £12.09 (sweet spot $15–$100). The average incumbent carries 1,215 reviews — the moat a new listing must climb.