Red Ribbon
prices mostly outside the sweet spot ($1.34–$5.35) — Red Ribbon doesn't clear our bar today.
Flapen Score
Is Red Ribbon profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Red Ribbon is a £170K/yr Amazon United Kingdom market (374K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.
Red Ribbon: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -24.0% over the last 90 days and 15.3% of searches end in a purchase.
£170K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 11 products
Top Red Ribbon products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
XEANCO 10mm Red Satin Ribbon Polyester Ribbon Enhance Your Crafts & Celebrations Best for Gift Wrapping Decorations Wedding Car Ribbon Ribbons for Crafting & Bows
- Price
- £2.14
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 5mo ago
XEANCO Red Satin Ribbon Polyester Ribbon Enhance Your Crafts & Celebrations Best for Gift Wrapping Decorations Wedding Car Ribbon Ribbons for Crafting
- Price
- £3.55
- Rating
- 4.7/5
- Reviews
- 636
- Age
- 2y ago
22M Ribbon for Gift Wrapping 20mm Wide Red Ribbon Thick Fabric Gift Wrap Ribbons for Crafting Halloween & Christmas Wedding & Valentines Day Decoration
- Price
- £3.40
- Rating
- 4.5/5
- Reviews
- 158
- Age
- 1y ago
20mm Red Ribbon for Gift Wrapping 22MSingle-Sided Satin Ribbon Christmas Ribbion Gift Wrapping Fabric Ribbon for Presents Bouquets Cake Wedding Decor
- Price
- £3.43
- Rating
- 4.5/5
- Reviews
- 284
- Age
- 1y ago
G2PLUS Red Stain Ribbons 10mm Gift Wrap Ribbon 22M Ribbons for Gift Wrapping Christmas Day Decorative Ribbon Thick Fabric Ribbon Gift Wrapping Ribbon for Crafting Wedding Party Decoration
- Price
- £2.56
- Rating
- 4.5/5
- Reviews
- 798
- Age
- 2y ago
Trending
90-day click momentumXEANCO 10mm Red Satin Ribbon Polyester Ribbon Enhance Your Crafts & Celebrations Best for Gift Wrapping Decorations Wedding Car Ribbon Ribbons for Crafting & Bows
- Price
- £2.14
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 5mo ago
Vaessen Creative Satin Ribbon 3mm x 10m Elegant Shine for Card Making Scrapbooks Gift Wrapping and Other Craft Projects Poppy red
- Price
- £1.81
- Rating
- 4.7/5
- Reviews
- 97
- Age
- 5y ago
Gift Ribbon Satin Fabric 22m x 20mm for Gift Wrapping Birthday & Wedding Crafts Decoration (Red)
- Price
- £3.31
- Rating
- 4.6/5
- Reviews
- 508
- Age
- 1y ago
Italian Options Grosgrain Ribbon 10mm Strong Plain Red Ribbon for Bows Wedding Crafting Sewing Hair Accessories Gift Wrap 10 mm x 10 Metre Roll Red
- Price
- £1.34
- Rating
- 4.6/5
- Reviews
- 1,711
- Age
- 4y ago
22M Ribbon for Gift Wrapping 20mm Wide Red Ribbon Thick Fabric Gift Wrap Ribbons for Crafting Halloween & Christmas Wedding & Valentines Day Decoration
- Price
- £3.40
- Rating
- 4.5/5
- Reviews
- 158
- Age
- 1y ago
Newest
by launch dateXEANCO 10mm Red Satin Ribbon Polyester Ribbon Enhance Your Crafts & Celebrations Best for Gift Wrapping Decorations Wedding Car Ribbon Ribbons for Crafting & Bows
- Price
- £2.14
- Rating
- 4.5/5
- Reviews
- 135
- Age
- 5mo ago
tenn well Red Satin Ribbon 20mm 44 Meters Smooth Fabric Satin Ribbon for Gift Wrapping Crafting Hair Bows Wedding Party and Christmas Decoration
- Price
- £5.35
- Rating
- 4.5/5
- Reviews
- 53
- Age
- 1y ago
22M Ribbon for Gift Wrapping 20mm Wide Red Ribbon Thick Fabric Gift Wrap Ribbons for Crafting Halloween & Christmas Wedding & Valentines Day Decoration
- Price
- £3.40
- Rating
- 4.5/5
- Reviews
- 158
- Age
- 1y ago
20mm Red Ribbon for Gift Wrapping 22MSingle-Sided Satin Ribbon Christmas Ribbion Gift Wrapping Fabric Ribbon for Presents Bouquets Cake Wedding Decor
- Price
- £3.43
- Rating
- 4.5/5
- Reviews
- 284
- Age
- 1y ago
Gift Ribbon Satin Fabric 22m x 20mm for Gift Wrapping Birthday & Wedding Crafts Decoration (Red)
- Price
- £3.31
- Rating
- 4.6/5
- Reviews
- 508
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
13
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
8%
- XEANCO52%
- Cydaluya15%
- clover11%
- G2PLUS7%
- Italian Options4%
- GCS LONDON3%
- Open — no brand owns it (4 brands, 8%)
Red Ribbon demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 15.4×
Top Red Ribbon search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- red ribbon306K/yr
- red satin ribbon14K/yr
- ribbon red7K/yr
- red ribbons7K/yr
- red ribbons for gift wrapping26K/yr
- red gift ribbon4K/yr
- red ribbon for gift wrapping5K/yr
- red wrapping ribbon5K/yr
What reviews say buyers love and hate about Red Ribbon
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“Quality product and arrived on time”
“A nice shade of red”
“Great quality and price”
“As advertised”
“Easy to use”
What buyers complain about
74% of reviews“Poor description”
“Color is much darker”
“Not great quality”
“I'm not able to measure it”
“comes with creases”
Red Ribbon return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
65%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Red Ribbon questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
