Red Felt
FailPrices span $2.89–$7.69, mostly outside the sweet spot, so Red Felt is a Fail.
- Flapen Score
- 37 / 100Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 5137
- Market size
- £12K/yr41K searches / yr
- 90-day growth
- -44.6%search demand this quarter
- Competition
- 61%top-5 click share · 13 brands · 17 sellers
Flapen Score
Red Felt against its category
The dotted line is the Home & Garden average. Past it, Red Felt is stronger. Inside it, weaker.
Market
The Red Felt market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Red Felt 41K times last year and spent an estimated £12K. The top 5 brands take 81% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
5.5% of searches ended in a purchase last week.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -44.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £12K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- -44.6%
- Conversion, latest week
- 5.5%
- Market size, estimated
- £12Ka year
- Peak month
- November7.0× the quietest month
- Top search term
- red felt29K searches a year
02 · Price
A sale here is worth £5.24.
Listings sell for £5.24 on average, from £2.89 to £7.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £5.24 that is £524 to £1K a year per listing.
- Average price
- £5.24under the $15 to $100 sweet spot
- Price range
- £2.89–£7.69
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £524–£1K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #242 within Art & Craft Supplies. It carries 459 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 82%
- Out of stock, average day
- 9.0%
- Average rank
- #242in Art & Craft Supplies
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 459per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Red Felt products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Felt Sheets Fabric 7 x 11 Soft Felt Fabric for Crafts 10Pcs Halloween Christmas Fabrics Fall Felts for DIY and Sewing Projects (Red)
- Price
- £4.42
- Rating
- 4.4/5
- Reviews
- 1,293
- Age
- 2y ago

Jtnohx Red Felt Sheets Colour Felt Fabric for Crafts 12 Pcs 1mm Thick 20x30cm Soft Fabric Square for Handicraft DIY and Sewing Projects
- Price
- £4.39
- Rating
- 4.4/5
- Reviews
- 99
- Age
- 1y ago

Red Felt Fabric Sheet by The Metre 90 cm Wide Thick Material for Sewing DIY Crafts and Embroidery
- Price
- £7.01
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 1y ago

Stiff Felt Sheets for Crafts 10 Pieces 7 X 11 Soft Thick Craft Hobby Felt Fabric Sheets for DIY Art Sewing Projects and Making Supplies Red
- Price
- £4.59
- Rating
- 4.3/5
- Reviews
- 214
- Age
- 9mo ago

Felt Fabric Plain Colour Polyester 3 Different Sizes: A4 Sheets/Half metre/Metre 90cm Wide (Red A4 Sheet (23cm x 30cm))
- Price
- £2.89
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 2y ago
Trending
90-day click momentum
Miss Pen 20 Pcs Felt Fabric Sheets in Assorted Colored Soft Thick Fabric for Crafts DIY Handcraft Sewing Squares Patchwork Nonwoven 15 x 15cm
- Price
- £3.05
- Rating
- 4.5/5
- Reviews
- 19
- Age
- 5mo ago

Hopton 90 x 90cm Felt Fabric Sheets Soft Red Felt Thick Felt Sheets for DIY Craft Sewing Projects Decoration and Patchwork
- Price
- £6.50
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

BOUBONI 20/40 Pcs Soft Felt Fabric Sheet 8 x 12 Assorted Color Felt Fabric Sheets for Crafts DIY Handcraft Sewing Squares Patchwork Nonwoven (20 Red)
- Price
- £4.43
- Rating
- 4.0/5
- Reviews
- 846
- Age
- 1y ago

Red Felt Fabric Sheet by The Metre 90 cm Wide Thick Material for Sewing DIY Crafts and Embroidery
- Price
- £7.01
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 1y ago

Felt Fabric Plain Colour Polyester 3 Different Sizes: A4 Sheets/Half metre/Metre 90cm Wide (Red A4 Sheet (23cm x 30cm))
- Price
- £2.89
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 2y ago
Newest
by launch date
Miss Pen 20 Pcs Felt Fabric Sheets in Assorted Colored Soft Thick Fabric for Crafts DIY Handcraft Sewing Squares Patchwork Nonwoven 15 x 15cm
- Price
- £3.05
- Rating
- 4.5/5
- Reviews
- 19
- Age
- 5mo ago

Stiff Felt Sheets for Crafts 10 Pieces 7 X 11 Soft Thick Craft Hobby Felt Fabric Sheets for DIY Art Sewing Projects and Making Supplies Red
- Price
- £4.59
- Rating
- 4.3/5
- Reviews
- 214
- Age
- 9mo ago

Red Felt Fabric Sheet by The Metre 90 cm Wide Thick Material for Sewing DIY Crafts and Embroidery
- Price
- £7.01
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 1y ago

Pack of 10 A4 Red Coloured Felt 180gsm Sheets
- Price
- £5.27
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 1y ago

Jtnohx Red Felt Sheets Colour Felt Fabric for Crafts 12 Pcs 1mm Thick 20x30cm Soft Fabric Square for Handicraft DIY and Sewing Projects
- Price
- £4.39
- Rating
- 4.4/5
- Reviews
- 99
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
17
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
14%
- Jtnohx26%
- Generic19%
- DIVINA VITAE18%
- Styquenzer11%
- Bright Ideas7%
- Discount Fabrics LTD5%
- Open — no brand owns it (7 brands, 14%)
Demand
Red Felt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.0×
Reviews and returns
What reviews say buyers love and hate about Red Felt
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it's not as thick as I'd like
They look thinner than the softer felt youd get from bigger craft shops
were definitely thinner than others she had used before
also thin fabric
Get a large piece
The way it is folded it looks a lot bigger
Personally I don't like the colour
a little on the thin side for me
Love
Overall a great set
Good quality
Her overall view was that these felt sheets are of a decent quality
Felt was nice colours
beautiful colour
A good variety of colours
Its a lot more economical
Excellent value for money
Good value
As expected all good
As required
easy to sew or stick with fabric glue
Good for glueing
They glue well too
Return
0.9% Return rate 57% Fixable by listing
Get a large piece
The way it is folded it looks a lot bigger
Personally I don't like the colour
a little on the thin side for me
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Felt questions
Answered from the same tracked data.









