Red Blanket
FailPrices span $4.70–$13.11, mostly outside the sweet spot, so Red Blanket is a Fail.
- Flapen Score
- 34 / 100Ranks 5,377 of 5,777 Home & Garden niches · −17 vs the category median of 5134
- Market size
- £27K/yr97K searches / yr
- 90-day growth
- -33.1%search demand this quarter
- Competition
- 56%top-5 click share · 14 brands · 22 sellers
Flapen Score
Red Blanket against its category
The dotted line is the Home & Garden average. Past it, Red Blanket is stronger. Inside it, weaker.
Market
The Red Blanket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Red Blanket 97K times last year and spent an estimated £27K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 97K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.
- Searches, last 12 months
- 97K
- Growth, 90 days vs prior 90
- -33.1%
- Conversion, latest week
- 3.0%
- Market size, estimated
- £27Ka year
- Peak month
- December9.0× the quietest month
- Top search term
- red blanket25K searches a year
02 · Price
A sale here is worth £9.25.
Listings sell for £9.25 on average, from £4.70 to £13.11. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £9.25 that is £925 to £2K a year per listing.
- Average price
- £9.25under the $15 to $100 sweet spot
- Price range
- £4.70–£13.11
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £925–£2K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 23.3% of listings are out of stock. The average listing ranks #133 within Home Textiles. It carries 3,904 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 73%
- Out of stock, average day
- 23.3%
- Average rank
- #133in Home Textiles
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,904per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Red Blanket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Exclusivo Mezcla Soft Striped Fleece Blanket Deep Red Sofa Bed Throw
- Price
- £13.11
- Rating
- 4.4/5
- Reviews
- 4,493
- Age
- 2y ago
Aisbo Red Throws Blanket for Sofas - Single Fluffy Blanket Bed Throw Fleece Warm Soft Flannel Blanket for Couch 130x150cm
- Price
- £9.22
- Rating
- 4.5/5
- Reviews
- 5,017
- Age
- 4y ago
WAVVE Fleece Blanket Sofa Throw Red 4ft x 5ft - Fluffy Soft Warm Versatile Blanket for Sofa/Couch/Bed Throw/Single Size 130x150 cm
- Price
- £10.57
- Rating
- 4.5/5
- Reviews
- 11,843
- Age
- 2y ago
Exclusivo Mezcla Large 3D Fleece Blanket for Sofa Couch Deep Red
- Price
- £11.19
- Rating
- 4.5/5
- Reviews
- 4,825
- Age
- 2y ago
Dreamscene Fleece Throw Blanket for Bed Super Soft Warm Cosy Plain Red Sofa Throw Blanket Lightweight Fluffy Single Bedspread Polar Fleece Blankets 120 x 150cm
- Price
- £4.70
- Rating
- 4.1/5
- Reviews
- 10,001
- Age
- 9y ago
Trending
estimated 90-day click momentum
Aisbo Red Throws Blankets for Sofa - Single Fleece Fluffy Bed Throws for Sofas Soft Warm Fuzzy Blanket for Couch 130x150 cm
- Price
- £10.70
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
Linecooo Red Fleece Blanket 50 x 60 for Sofa Bed Super Soft Cozy Microfiber Flannel with 3D Checkered Design Lightweight Decoration for Adults Women Girls
- Price
- £8.24
- Rating
- 4.6/5
- Reviews
- 2,483
- Age
- 2y ago
Exclusivo Mezcla Checkered Fleece Queen Size Blanket for Bed Red
- Price
- £10.86
- Rating
- 4.5/5
- Reviews
- 717
- Age
- 1y ago
Exclusivo Mezcla Soft Fleece Queen Size Blanket for Bed Sofa Red
- Price
- £9.73
- Rating
- 4.4/5
- Reviews
- 929
- Age
- 1y ago
BEDELITE Fluffy Fleece Blanket Cosy Soft Throw 127x152 cm Burgundy Red
- Price
- £10.54
- Rating
- 4.6/5
- Reviews
- 766
- Age
- 10mo ago
Newest
by launch date
Luxury Popcorn Waffle Fleece Throw Blanket Soft Warm Fluffy Bed & Sofa Blanket for Home Couch & Settee | Thermal Cozy Reversible Design Machine Washable (Red Single (130cm x 150cm))
- Price
- £5.89
- Rating
- 4.8/5
- Reviews
- 11
- Age
- 9mo ago
BEDELITE Fluffy Fleece Blanket Cosy Soft Throw 127x152 cm Burgundy Red
- Price
- £10.54
- Rating
- 4.6/5
- Reviews
- 766
- Age
- 10mo ago
Exclusivo Mezcla Knit Throw Blanket with Fringes for Sofa Reversible Super Soft and Breathable Woven Boho Throw for Summer Home Decor 127x152 CM Red
- Price
- £9.13
- Rating
- 4.1/5
- Reviews
- 50
- Age
- 12mo ago
Aisbo Red Throws Blankets for Sofa - Single Fleece Fluffy Bed Throws for Sofas Soft Warm Fuzzy Blanket for Couch 130x150 cm
- Price
- £10.70
- Rating
- 4.3/5
- Reviews
- 73
- Age
- 1y ago
Brentfords Teddy Fleece Red Single Blankets for Beds Thick Warm Blanket for Winter Super Soft Cosy Comfy Fleece Throw Couch Cover Over Sofa Throw - Red 150 x 200cm
- Price
- £7.66
- Rating
- 4.3/5
- Reviews
- 7,183
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
22
Est. top-5 brand share
73%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 98%
Open market
20%
- Exclusivo Mezcla30%
- Aisbo15%
- WAVVE11%
- Linecooo9%
- EHEYCIGA9%
- Dreamscene7%
Demand
Red Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 9.0×
Search terms
Top Red Blanket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- red blanket25K/yr
- red throw26K/yr
- red throws for sofas19K/yr
- red fleece blanket9K/yr
- red throws8K/yr
- red throw blanket5K/yr
- red blanket throw5K/yr
Reviews and returns
What reviews say buyers love and hate about Red Blanket
We read the reviews and the return reasons for every product selling here.
“so is the quality-shame it doesn't come in red”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Blanket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data