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Rattan Chair

Maybe

An estimated 0.1% of orders come back. But buyers convert on only 0.4% of searches, so Rattan Chair is a Maybe.

Flapen Score
64
64 / 100
Top 11% of 5,777 Home & Garden niches · +13 vs the category median of 51
Market size
£106K/yr302K searches / yr
90-day growth
+65.4%search demand this quarter
Competition
24%top-5 click share · 44 brands · 48 sellers

Flapen Score

Rattan Chair against its category

The dotted line is the Home & Garden average. Past it, Rattan Chair is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rattan Chair market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rattan Chair 302K times last year and spent an estimated £106K. The top 5 brands take 60% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 302K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +65.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £106K a year.

Searches, last 12 months
302K
Growth, 90 days vs prior 90
+65.4%
Conversion, latest week
0.4%
Market size, estimated
£106Ka year
Peak month
May5.3× the quietest month
Top search term
rattan garden chairs52K searches a year

02 · Price

A sale here is worth £97.29.

Listings sell for £97.29 on average, from £24.52 to £349.16. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £97.29 that is £0 to £10K a year per listing.

Average price
£97.29inside the $15 to $100 sweet spot
Price range
£24.52–£349.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£10K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 21.2% of listings are out of stock. The average listing ranks #440 within Garden Furniture & Accessories. It carries 176 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
20%
Out of stock, average day
21.2%
Average rank
#440in Garden Furniture & Accessories
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
176per listing
Listings tracked
96

04 · Newcomers

11 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
28
Successful launches
11Amazon's first-year sales bar
Average brand age
39 months

Products

Top Rattan Chair products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 24% of clicks, no more. An open shelf where new products get seen.

£0£2K£4K£6K£8K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

44 falling

Sellers

48

Est. top-5 brand share

60%

Top 20: 87%

Est. top-5 click share

24%

Top 20: 56%

Open market

37%

  • Yaheetech32%
  • Outsunny11%
  • MFSTUDIO6%
  • CASARIA6%
  • tectake4%
  • DKIEI3%

Demand

Rattan Chair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.3×

Search terms

Top Rattan Chair search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • rattan garden chairs52K/yr
  • rattan chair38K/yr
  • garden rattan chair16K/yr
  • rattan chairs outdoor24K/yr
  • rattan chairs23K/yr
  • garden armchair14K/yr
  • wicker chair26K/yr
  • rattan garden chair14K/yr
  • rattan dining chairs20K/yr
  • wicker chairs for garden11K/yr

Reviews and returns

What reviews say buyers love and hate about Rattan Chair

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Assembly/Installation”
0.1%of orders come back
“difficult to put together”
A buyer, on “Assembly/Installation”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Rattan Chair questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data