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Ramekins

Maybe

The top 5 brands take only 55% of clicks. But demand is soft, at -33.2% this quarter, so Ramekins is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£220K/yr346K searches / yr
90-day growth
-33.2%search demand this quarter
Competition
40%top-5 click share · 26 brands · 35 sellers

Flapen Score

Ramekins against its category

The dotted line is the Home & Garden average. Past it, Ramekins is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ramekins market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ramekins 346K times last year and spent an estimated £220K. The top 5 brands take 55% of clicks. Demand peaks in Jan–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 346K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -33.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £220K a year.

Searches, last 12 months
346K
Growth, 90 days vs prior 90
-33.2%
Conversion, latest week
5.4%
Market size, estimated
£220Ka year
Peak month
December2.8× the quietest month
Top search term
ramekins182K searches a year

02 · Price

A sale here is worth £11.84.

Listings sell for £11.84 on average, from £1.70 to £19.13. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £11.84 that is £3K to £6K a year per listing.

Average price
£11.84under the $15 to $100 sweet spot
Price range
£1.70–£19.13
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #145 within Bakeware. It carries 1,171 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
95%
Out of stock, average day
11.3%
Average rank
#145in Bakeware
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,171per listing
Listings tracked
37

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Ramekins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

£0£9K£18K£26K£35K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

35

Top-5 brand share

55%

Top 20: 94%

Top-5 click share

40%

Top 20: 83%

Open market

38%

  • WM Bartleet & Sons 175019%
  • Chabrias Ltd11%
  • MALACASA9%
  • ASelected9%
  • DOWAN7%
  • Highkit6%

Demand

Ramekins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Ramekins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ramekins182K/yr
  • ramekin28K/yr
  • small ramekins12K/yr
  • ramekins set of 424K/yr
  • creme brulee ramekins13K/yr
  • souffle dish10K/yr
  • ramekins set of 613K/yr
  • ramekin dishes9K/yr
  • souffle ramekins8K/yr
  • creme brulee dishes6K/yr

Reviews and returns

What reviews say buyers love and hate about Ramekins

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall35%−0.02

Very small

Really small like dip pots

a bit smaller than I thought they would be

Ease Of Cleaning12%−0.02

for years and they were always a pain to clean

Hard to clean

Ok. Ribbed inside is not practical for cleaning

Adhesion/Stickiness9%−0.05

not none stick

Poor as eggs stick to the silicone

Smell4%−0.02

Plus they leave a horrid burning rubber smell

Quality-Overall4%−0.06

Bad quality

Love

Quality-Overall23%−0.06

It's great quality, beautifully vibrant and very useful

I like quality items in my kitchen

Amazing quality

Size-Overall16%−0.02

Great size

Great size to use in all aspects of cooking and serving foods

perfect cupcake size

Value For Money10%+1.44

Excellent value for money

Good value for money

Good product for the price

Advertised Vs Actual Product8%+0.66

As advertised

Just what i needed

As described

Ease Of Use8%+0.73

Easy to use

Easy to make

They have come in very handy

Return

1.8% Return rate 89% Fixable by listing

Size-Overall84%▇▇▇█▇█

Very small

Really small like dip pots

a bit smaller than I thought they would be

Defective Material/Parts4%▃▆▁▂█▂
Quality-Overall2%▅▁█▃▇▁

Bad quality

Color2%▆▆▄▂█▅
Advertised Vs Actual Product2%█▂▁▁▃▃

FAQ

Common Ramekins questions

Answered from the same tracked data.