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raclette

Skip it

Soft demand (-37.1% this quarter) — this niche doesn't clear our bar today.

Market size 29Growth 6Conversion 17Competition 47Returns 86Price range 58Avg price 95Brand share 35Review moat 75Quality gap 53

Avg price

Incredible£44.74

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Review moat

Good511.94

avg incumbent reviews — the moat a new listing must climb

Price range

Good£15.01–£161.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Market size

Okay£129K

£129K/yr · 208K searches

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-37.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, raclette is a £129K/yr Amazon United Kingdom market (208K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

raclette market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
£179K–£224K
units × avg price
Conversion rate
1.4%
Avg BSR
#12
Page quality
0%
Prime
56%
Sponsored
88%
Out of stock
15.8%
Avg brand age
55 months
Avg seller age
184 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 flat

Sellers

15

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

10%

  • GILES & POSNER30%
  • hengbo20%
  • andrew james17%
  • BOSKA10%
  • VonShef7%
  • M4Y6%
  • Open — no brand owns it (5 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -37.1% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.7×

Top raclette search terms

  • raclette grill103K/yr
  • raclettes33K/yr
  • raclette43K/yr
  • raclette machine23K/yr
  • raclette grill 8 person5K/yr
All search terms

Top raclette products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£6K10%£13K15%£19K20%£26K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about raclette

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Well made and Good Fun Cooking”

Ease Of Cleaning18%

“Super easy to clean”

Value For Money10%

“Value for money”

Ease Of Use7%

“easy to use”

Size-Overall6%

“Perfect size”

Cooking Experience6%

“Well made and Good Fun Cooking”

Advertised Vs Actual Product5%

“Exactly as advertised”

Assembly/Installation3%

“Looks great, easy to install”

Durability3%

“seems durable”

Instructions/User Manual/Troubleshooting3%

“Easy instructions”

What buyers complain about

Value For Money25%

“buy cheap buy twice”

Heating25%

“doesnt heat up to a sufficient temperature”

Quality-Overall17%

“Poor quality”

Non-Stick Coating6%

“everything has stuck to it since then - its not non-stick any more”

Temperature Control6%

“he doesnt like it as he said it doesnt get hot enough”

Adhesion/Stickiness4%

“Food sticks badly every time we use it”

Ease Of Cleaning4%

“its almost impossible to clean properly afterwards”

Weight Heavy3%

“yes it is heavy”

Top return reasons

Heating25%
Size-Overall25%
Quality-Overall9%
Functionality-Overall7%
Defective Material/Parts6%
Durability3%
Gifting Purpose3%
Advertised Vs Actual Product3%
Temperature Control2%
Smell2%

Common questions

Is raclette profitable to sell on Amazon United Kingdom?
The niche generates £129K/yr across 16 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -37.1%. Flapen's verdict: Skip it (43/100).
How competitive is the raclette niche?
11 brands and 15 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in raclette?
Top complaints mined from reviews: Value For Money, Heating, Quality-Overall. The return rate is 1.5%.
When does demand for raclette peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 5.7× the quietest.
What does it cost to enter the raclette niche?
Listings span £15.01–£161.87; the average listing price is £44.74 (sweet spot $15–$100). The average incumbent carries 512 reviews — the moat a new listing must climb.