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Pyrex

brand-locked demand (top 5 brands take 99% of clicks) — Pyrex doesn't clear our bar today.

Flapen Score

46
Skip it
Market size 55Growth 8Conversion 42Competition 73Returns 96Price range 71Avg price 76Brand share 2Review moat 48Quality gap 24
This niche Category average

Is Pyrex profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pyrex is a £388K/yr Amazon United Kingdom market (743K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 46/100.

Pyrex: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -34.8% over the last 90 days and 3.4% of searches end in a purchase.

£388K

revenue / yr

Units sold / yr30K
Search volume / yr-34.8%743K
Conversion rate3.4%
Avg price£15.49

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

1%

open market share

Brands · sellers6 · 49
Top-5 product click share41%
Open market1%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 45 products

Sponsored placement60%
New entrants (1y)1· 0 succeeded
Avg rating4.6★
Avg reviews1,676

Top Pyrex products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

£0£16K£31K£47K£62K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

49

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

41%

Top 20: 75%

Open market

0%

  • Pyrex95%
  • Igluu Meal Prep1%
  • Amazon Basics1%
  • NUTRIUPS1%
  • Harbour Housewares1%
  • Hejo1%
  • Open — no brand owns it (0%)

Pyrex demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume743KCVR3.4%Products45Brands6Top 5 Brands99%OOS Rate3.0%Rating4.6★Reviews1,676Avg BSR#1,193
23K18KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 2.0×

Top Pyrex search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pyrex dish with lid194K/yr
  • pyrex159K/yr
  • pyrex dishes for the oven112K/yr
  • pyrex glass containers with lids49K/yr
  • pyrex dish50K/yr
  • pyrex dishes29K/yr
  • pyrex casserole dishes with lids23K/yr
  • pyrex cook and freeze22K/yr
  • pyrex dishes with lids18K/yr
  • glass casserole dish with lid16K/yr

What reviews say buyers love and hate about Pyrex

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Quality-Overall26%

Excellent Product

Size-Overall16%

Good size

Value For Money15%

Excellent Value

Advertised Vs Actual Product7%

As advertised

Ease Of Cleaning5%

it cleans up perfectly

What buyers complain about

69% of reviews
Size-Overall29%

bigger than expected

Weight Heavy7%

They are fairly heavy as they are glass

Strength7%

The glass they are made of is ultra brittle

Durability6%

4 out of 5 of the large size are broke already

Advertised Vs Actual Product5%

not as expected

Pyrex return rate & reasons

Why buyers send it back, as a share of all return requests.

0.8%

Return rate

79%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
70%
2Defective Material/Parts
8%
3Weight Heavy
3%
4Advertised Vs Actual Product
3%
5Value For Money
2%

Common Pyrex questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pyrex 46/100 on Amazon United Kingdom — Skip it. The niche generates £388K/yr across 45 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -34.8% over the last 90 days.
Search demand for Pyrex on Amazon United Kingdom peaks in Jan–Dec, where the busiest month runs 2.0× the quietest.