Purple Balloons

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.6% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

-5.2%

Conversion, latest week

11.6%

Market size, estimated

£57Ka year

Peak month

October1.9× the quietest month

Top search term

purple balloons71K searches a year

Listings sell for £5.72 on average, from £2.11 to £10.31. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £5.72 that is £572 to £1K a year per listing.

Average price

£5.72under the $15 to $100 sweet spot

Price range

£2.11–£10.31

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£572–£1K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #186 within Party Supplies. It carries 951 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

9.8%

Average rank

#186in Party Supplies

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

951per listing

Listings tracked

36

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months