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Pudding Moulds

soft demand (-44.5% this quarter) — Pudding Moulds doesn't clear our bar today.

Flapen Score

46
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Market size 8Growth 3Conversion 70Competition 48Returns 95Price range 30Avg price 31Brand share 72Review moat 86Quality gap 60
This niche Category average

Is Pudding Moulds profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pudding Moulds is a £30K/yr Amazon United Kingdom market (49K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Feb–Oct–Nov–Dec. Verdict: Skip it — 46/100.

Pudding Moulds: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -44.5% over the last 90 days and 6.5% of searches end in a purchase.

£30K

revenue / yr

Units sold / yr4K
Search volume / yr-44.5%49K
Conversion rate6.5%
Avg price£9.70

Who owns the niche?

The top 5 brands hold 62% of demand, so 38% of the market is open.

38%

open market share

Brands · sellers21 · 41
Top-5 product click share56%
Open market38%
Avg brand age39 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 24 products

Sponsored placement67%
New entrants (1y)4· 0 succeeded
Avg rating4.4★
Avg reviews285

Top Pudding Moulds products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£3K£5K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

41

Top-5 brand share

62%

Top 20: 99%

Top-5 click share

56%

Top 20: 96%

Open market

31%

  • lakeland17%
  • Homgaty14%
  • Tala11%
  • KAIAIWLUO10%
  • Esteopt8%
  • MIVIDE7%

Pudding Moulds demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume49KCVR6.5%Products24Brands21Top 5 Brands62%OOS Rate9.6%Rating4.4★Reviews285Avg BSR#321
3K2KSpike '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Oct, Nov, Dec · busiest ÷ quietest = 4.2×

Top Pudding Moulds search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dariole moulds18K/yr
  • panna cotta moulds13K/yr
  • pudding moulds15K/yr
  • chocolate fondant moulds3K/yr

What reviews say buyers love and hate about Pudding Moulds

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Quality-Overall23%

They look really well made too

Size-Overall19%

Perfect size

Value For Money16%

Value for money

Advertised Vs Actual Product9%

As described

Ease Of Use9%

Easy peasy

What buyers complain about

85% of reviews
Advertised Vs Actual Product30%

Size advertised incorrectly

Size-Overall30%

far too small

Adhesion/Stickiness20%

These aren't non stick

Dishwasher Safe5%

I tend to not put them in the dishwasher as I dont want to damage them

Pudding Moulds return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

78%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
76%
2Quality-Overall
6%
3Compatibility-Overall
5%
4Functionality-Overall
4%
5Adhesion/Stickiness
2%

Common Pudding Moulds questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pudding Moulds 46/100 on Amazon United Kingdom — Skip it. The niche generates £30K/yr across 24 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -44.5% over the last 90 days.
Search demand for Pudding Moulds on Amazon United Kingdom peaks in Feb–Oct–Nov–Dec, where the busiest month runs 4.2× the quietest.