pudding moulds
Skip itSoft demand (-44.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great284.54avg incumbent reviews — the moat a new listing must climb
Brand share
Good62%top-5 brand share — brands hold most of the demand
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.70avg listing price — sweet spot $15–$100
Price range
Okay£6.65–£18.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£30K£30K/yr · 49K searches
Growth
Bad-44.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, pudding moulds is a £30K/yr Amazon United Kingdom market (49K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Feb–Oct–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
pudding moulds market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £29K–£39K
- units × avg price
- Conversion rate
- 6.5%
- Avg BSR
- #321
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 67%
- Out of stock
- 9.6%
- Avg brand age
- 39 months
- Avg seller age
- 197 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
41
Top-5 brand share
62%
Top 20: 99%
Top-5 click share
56%
Top 20: 96%
Open market
31%
- lakeland17%
- Homgaty14%
- Tala11%
- KAIAIWLUO10%
- Esteopt8%
- MIVIDE7%
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -44.5% search growth over the last 90 days.Peak months: Feb, Oct, Nov, Dec · busiest ÷ quietest = 4.2×
Top pudding moulds search terms
- dariole moulds18K/yr
- panna cotta moulds13K/yr
- pudding moulds15K/yr
- chocolate fondant moulds3K/yr
Top pudding moulds products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
lakeland Mini Pudding Basins 209ml Set of 4 Even Heat Distribution Perfect For Steamed Puds
lakeland£9.854.6★861 rev
Homgaty 10pcs Pudding Moulds Homgaty Nonstick Muffin Tin Dariole Moulds Aluminium Egg Tart Mold Cups Basins for Desserts DIY Baking (2.9 x 1.8 x 2.2Inch)
Homgaty£11.814.4★1,053 rev
Tala Stainless Steel Dariole Moulds 8cm x 5cm Individual Dessert Moulds for Baking and Steaming Metal Food Moulds for Custard Jelly and Sponge Dishwasher Safe
Tala£7.694.5★887 rev
Pudding Moulds Aluminum Dariole Moulds Non-Stick Muffin Tins Individual Baking Cups Mini Pudding Basins Egg Tart Cupcake Moulds (6)
Esteopt£7.504.2★123 rev
MIVIDE 20 Pack Dariole Moulds Pudding Moulds for Baking Individual Pudding Moulds Mini Pudding Basins Steam Pudding Pots Mini Pudding Moulds Dariole Moulds for Baking
MIVIDE£14.554.3★22 rev
Newest
by launch date
LianSinGo 6 Pack Pudding Moulds Mini Pudding Basins Aluminum Muffin Tin Dariole Moulds Nonstick Mini Baking Cups Egg Tart Cupcake Mould Kitchen DIY Cooking Bakeware(6 Pcs)
LianSinGo£8.542 rev
Ragyzity 6pcs Pudding Moulds Aluminum Muffin Tin Dariole Moulds Egg Tart Mold Nonstick Panna Cotta Mould Mini Pudding Basins Egg Tart Cupcake Mould for Kitchen DIY Cooking
Ragyzity£7.001 rev
Salter Essentials 4-Piece Round Mould Set Set of 4 Mini Pudding Cups Non-Stick Muffin Tins Carbon Steel Dariole Moulds Egg Tart Dishwasher Safe Made in the UK PFOA-Free Air Fryer & Oven Safe
Salter£6.6516 rev
12 PCS Pudding Moulds Traditional Jelly Moulds Pudding Cups with Lid Easy Release Jelly Mould Ideal for Puddings and Sweets
NCOALE£9.6915 rev
QOTSTEOS 6pcs Pudding Moulds Mini Non-Stick Chocolate Molten Pans Mold Pudding Basins Egg Tart Cupcake Moulds Muffin Cake Tins Individual Baking Cups for Desserts DIY Cooking
QOTSTEOS£7.7411 rev
Trending
90-day click momentumLianSinGo 6 Pack Pudding Moulds Mini Pudding Basins Aluminum Muffin Tin Dariole Moulds Nonstick Mini Baking Cups Egg Tart Cupcake Mould Kitchen DIY Cooking Bakeware(6 Pcs)
LianSinGo£8.544.5★
HXMJIED 10 Pcs Pudding Moulds Aluminum Nonstick Baking Cups Mini Pudding Basins Muffin Tin Moulds Egg Mold Cups Cupcake Basins for Kitchen DIY Cooking (2.9 x 1.8 x 2.2Inch)
HXMJIED£8.704.2★
Tala Stainless Steel Dariole Moulds 8cm x 5cm Individual Dessert Moulds for Baking and Steaming Metal Food Moulds for Custard Jelly and Sponge Dishwasher Safe
Tala£7.694.5★
Ragyzity 6pcs Pudding Moulds Aluminum Muffin Tin Dariole Moulds Egg Tart Mold Nonstick Panna Cotta Mould Mini Pudding Basins Egg Tart Cupcake Mould for Kitchen DIY Cooking
Ragyzity£7.004.0★
LEBKFT 4 Pcs Panna Cotta Moulds with Lid - Traditional Jelly Moulds & Mini Pudding Basins - Non Stick Cooking Pans
LEBKFT£8.224.4★
What buyers say about pudding moulds
What buyers praise and complain about, mined from review topics.What buyers love
“They look really well made too”
“Perfect size”
“Value for money”
“As described”
“Easy peasy”
“great and they stack perfectly”
“Excellent mini cups for puddings etc with non-stick internal coating for easy release onto plate when turned upside-down”
“Sticky toffee pudding tins great”
“It is very ease to clean”
“providing they have been prepared properly”
What buyers complain about
“Size advertised incorrectly”
“far too small”
“These aren't non stick”
“I tend to not put them in the dishwasher as I dont want to damage them”
Top return reasons
Common questions
- Is pudding moulds profitable to sell on Amazon United Kingdom?
- The niche generates £30K/yr across 24 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -44.5%. Flapen's verdict: Skip it (46/100).
- How competitive is the pudding moulds niche?
- 21 brands and 41 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 62% of demand.
- What do buyers complain about in pudding moulds?
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Adhesion/Stickiness. The return rate is 0.9%.
- When does demand for pudding moulds peak?
- Demand peaks in Feb–Oct–Nov–Dec; the busiest month runs 4.2× the quietest.
- What does it cost to enter the pudding moulds niche?
- Listings span £6.65–£18.51; the average listing price is £9.70 (sweet spot $15–$100). The average incumbent carries 285 reviews — the moat a new listing must climb.