Is pudding basins for steaming profitable to sell on Amazon United Kingdom?

The niche generates £41K/yr across 26 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -48.7%. Flapen's verdict: Skip it (38/100).

How competitive is the pudding basins for steaming niche?

11 brands and 35 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in pudding basins for steaming?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 1.3%.

When does demand for pudding basins for steaming peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 10.7× the quietest.

What does it cost to enter the pudding basins for steaming niche?

Listings span £4.76–£14.95; the average listing price is £9.43 (sweet spot $15–$100). The average incumbent carries 494 reviews — the moat a new listing must climb.

pudding basins for steaming

Skip it

Prices mostly outside the sweet spot ($4.76–$14.95) — this niche doesn't clear our bar today.

Returns

Great1.3%

return rate — above 5% kills the launch gate

Review moat

Great493.73

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Avg price

Okay£9.43

avg listing price — sweet spot $15–$100

Brand share

Bad91%

top-5 brand share — brand-locked demand

Market size

Bad£41K

£41K/yr · 110K searches

Growth

Bad-48.7%

90-day search growth — must beat 0% to launch

Price range

Bad£4.76–£14.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, pudding basins for steaming is a £41K/yr Amazon United Kingdom market (110K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

pudding basins for steaming market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: £47K–£57K; units × avg price
Conversion rate: 4.0%
Avg BSR: #718
Page quality: 0%
Prime: 81%
Sponsored: 31%
Out of stock: 4.6%
Avg brand age: 51 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

50%

Top 20: 93%

Open market

Mason Cash52%
Just Pudding Basins14%
lakeland11%
DTD QUALITY MATTERS9%
Muldale6%
Bespoke 773%
Open — no brand owns it (5 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -48.7% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.7×

Open Trend

Top pudding basins for steaming search terms

pudding basin35K/yr -58.7%3.4% conv.
pudding bowl15K/yr -25.3%2.0% conv.
pudding basins for steaming22K/yr -60.9%3.0% conv.
pudding bowls6K/yr -24.4%0.7% conv.
pudding basins6K/yr -34.5%2.1% conv.
pudding bowls for steaming5K/yr -59.2%5.1% conv.
mason cash pudding basin4K/yr -42.9%5.0% conv.
2 pint pudding basin5K/yr -51.9%4.4% conv.
christmas pudding bowls10K/yr -44.1%3.3% conv.
christmas pudding basin4K/yr -32.4%0.0% conv.

All search terms

Top pudding basins for steaming products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mason Cash Innovative Kitchen 900ml Pudding Basin with Lid | Stoneware Steaming Bowl with Vented Base & Sealing Rim | Ideal for Puddings Baking Serving

Mason Cash£8.344.4★697 rev

Mason Cash Original Earthenware All-Purpose Pudding Basin 14 cm

Mason Cash£6.184.4★494 rev

lakeland Mini Pudding Basins 209ml Set of 4 Even Heat Distribution Perfect For Steamed Puds

lakeland£9.854.6★861 rev

Muldale Traditional 1 Litre Pudding Basin for Steaming - Pudding Bowl

Muldale£14.954.5★447 rev

Just Pudding Basins 3 Larger Clear Pudding Basin Bowl Sizes and Lids in 1 Set 1x 1 5 Pint (850ml) 1x 2 Pint (1 14lt) 1x 3 Pint (1 71lt) Food Safe Plastic Steamer

Just Pudding Basins£11.744.4★447 rev

Newest

by launch date

DTD QUALITY MATTERS Enamel Pudding Basin Bowl with Blue Rim Traditional Oven Safe Baking Bowl Scratch Resistant Enamel Steel Kitchen Cooking Dish for Steamed Puddings Mixing & Baking 16cm

DTD QUALITY MATTERS£6.664 rev

4mo ago

Enamel Pudding Basin Bowl with Blue Rim 12cm Oven Safe Baking Dish Traditional Enamel Steel Mixing & Cooking Bowl Scratch Resistant Kitchenware for Steamed Puddings Baking & Food Prep

DTD QUALITY MATTERS£5.794 rev

4mo ago

Just Pudding Basins Clear Space Saving Set of Plastic Steam Pudding Bowls and Lids 5 Popular Sizes Up to 3 Pints

Just Pudding Basins£12.6033 rev

2y ago

Mason Cash£8.714,033 rev

2y ago

Mason Cash in The Meadow Size 36 Pudding Basin Bowl 16cm | 90ml Floral Embossed Earthenware Bowl for Pudding Baking Prep & Serving

Mason Cash£10.54618 rev

3y ago

What buyers say about pudding basins for steaming

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Good quality”

Size-Overall20%

“Just the right size”

Value For Money15%

“great value/great tableware”

Advertised Vs Actual Product7%

“Product as described”

Ease Of Cleaning4%

“cleans easily”

Strength4%

“great and they stack perfectly”

Ease Of Use4%

“Easy to use”

Durability2%

“durability”

Adhesion/Stickiness2%

“Sticky toffee pudding tins great”

Weight Heavy2%

“nice weight”

What buyers complain about

Size-Overall33%

“I should have really paid more attention to the size guide as they are smaller than I wanted”

Quality-Overall17%

“Not the best”

Adhesion/Stickiness11%

“These aren't non stick”

Thickness9%

“they are not as thick”

Advertised Vs Actual Product6%

“Size advertised incorrectly”

Value For Money4%

“Unfortunately not worth the price in my opinion”

Weight Heavy4%

“Pretty heavy for myself”

Top return reasons

Size-Overall64%

Defective Material/Parts13%

Material Quality4%

Quality-Overall3%

Compatibility-Overall2%

Weight Heavy2%

Advertised Vs Actual Product2%

Ease Of Use1%

Color1%

Shape/Style1%

Common questions

Is pudding basins for steaming profitable to sell on Amazon United Kingdom?: The niche generates £41K/yr across 26 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -48.7%. Flapen's verdict: Skip it (38/100).
How competitive is the pudding basins for steaming niche?: 11 brands and 35 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in pudding basins for steaming?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 1.3%.
When does demand for pudding basins for steaming peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 10.7× the quietest.
What does it cost to enter the pudding basins for steaming niche?: Listings span £4.76–£14.95; the average listing price is £9.43 (sweet spot $15–$100). The average incumbent carries 494 reviews — the moat a new listing must climb.