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Potato Ricer

Maybe

An estimated 1.0% of orders come back. But demand is soft, at -55.4% this quarter, so Potato Ricer is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£579K/yr519K searches / yr
90-day growth
-55.4%search demand this quarter
Competition
71%top-5 click share · 14 brands · 35 sellers

Flapen Score

Potato Ricer against its category

The dotted line is the Home & Garden average. Past it, Potato Ricer is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Potato Ricer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Potato Ricer 519K times last year and spent an estimated £579K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 7.8% of those searches ended in a purchase.

Shoppers searched for this 519K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -55.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £579K a year.

Searches, last 12 months
519K
Growth, 90 days vs prior 90
-55.4%
Conversion, latest week
7.8%
Market size, estimated
£579Ka year
Peak month
December4.4× the quietest month
Top search term
potato ricer416K searches a year

02 · Price

A sale here is worth £14.35.

Listings sell for £14.35 on average, from £6.56 to £23.73. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At £14.35 that is £36K to £43K a year per listing.

Average price
£14.35under the $15 to $100 sweet spot
Price range
£6.56–£23.73
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
£36K–£43K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #31 within Mashers. It carries 1,692 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
4.1%
Average rank
#31in Mashers
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,692per listing
Listings tracked
16

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Potato Ricer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.

£0£58K£116K£174K£232K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

35

Est. top-5 brand share

78%

Top 20: 100%

Est. top-5 click share

71%

Top 20: 100%

Open market

17%

  • SPEENSUN36%
  • GEEZY18%
  • VonShef10%
  • Joseph Joseph9%
  • OXO6%
  • Sopito4%
  • Open — no brand owns it (8 brands, 17%)

Demand

Potato Ricer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.4×

Search terms

Top Potato Ricer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • potato ricer416K/yr
  • potato ricer masher48K/yr
  • ricer26K/yr
  • mash potato ricer10K/yr
  • potato press5K/yr
  • potatoe ricer4K/yr
  • stainless steel potatoes ricer4K/yr
  • ricers3K/yr
  • potato ricer uk2K/yr

Reviews and returns

What reviews say buyers love and hate about Potato Ricer

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
19%of negative reviews mention “Durability”
1.0%of orders come back
“Broke after one use”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Potato Ricer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data