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Poster Frame 61 X 91.5cm

soft demand (-7.4% this quarter) — Poster Frame 61 X 91.5cm doesn't clear our bar today.

Flapen Score

46
Skip it
Market size 24Growth 21Conversion 50Competition 25Returns 95Price range 50Avg price 68Brand share 47Review moat 37Quality gap 84
This niche Category average

Is Poster Frame 61 X 91.5cm profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Poster Frame 61 X 91.5cm is a £97K/yr Amazon United Kingdom market (172K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Dec. Verdict: Skip it — 46/100.

Poster Frame 61 X 91.5cm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -7.4% over the last 90 days and 4.0% of searches end in a purchase.

£97K

revenue / yr

Units sold / yr8K
Search volume / yr-7.4%172K
Conversion rate4.0%
Avg price£14.10

Who owns the niche?

The top 5 brands hold 77% of demand, so 23% of the market is open.

23%

open market share

Brands · sellers12 · 20
Top-5 product click share70%
Open market23%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement79%
New entrants (1y)2· 1 succeeded
Avg rating4.2★
Avg reviews2,759

Top Poster Frame 61 X 91.5cm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

£0£10K£19K£29K£39K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

20

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

19%

  • Amazon Basics38%
  • DECORO24%
  • MND Dealings6%
  • MZ GOODS5%
  • MCS5%
  • OPFR4%

Poster Frame 61 X 91.5cm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume172KCVR4.0%Products14Brands12Top 5 Brands77%OOS Rate0.0%Rating4.2★Reviews2,759Avg BSR#134
3K2KSpike '24Holiday '24Spike '25Holiday '25Spike '26Prime Day '26DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Top Poster Frame 61 X 91.5cm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 36x24 inch poster frame18K/yr
  • poster frame 61 x 91.5cm20K/yr
  • 60 x 90 frame12K/yr
  • large frames13K/yr
  • 24x36 frame11K/yr
  • 60x90cm frame11K/yr
  • maxi poster frame10K/yr
  • 24 x 36 inch poster frame12K/yr
  • 61x91.5cm poster frame6K/yr
  • large poster frames13K/yr

What reviews say buyers love and hate about Poster Frame 61 X 91.5cm

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews
Frame Quality38%

Beautiful frame

Quality-Overall19%

Excellent quality

Value For Money17%

Good for the price

Size-Overall5%

Bought Two, Good fit and perfect for price

Advertised Vs Actual Product3%

Item as described

What buyers complain about

87% of reviews
Quality-Overall27%

Not the quality I was expecting

Frame Quality21%

Rubbish frames

Strength19%

Little flimsy

Value For Money4%

Cheap, you pay for what get

Material Quality3%

they are very flimsy plastic

Poster Frame 61 X 91.5cm return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Frame Quality
56%
2Size-Overall
23%
3Defective Material/Parts
6%
4Quality-Overall
3%
5Strength
1%

Common Poster Frame 61 X 91.5cm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Poster Frame 61 X 91.5cm 46/100 on Amazon United Kingdom — Skip it. The niche generates £97K/yr across 14 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -7.4% over the last 90 days.
Search demand for Poster Frame 61 X 91.5cm on Amazon United Kingdom peaks in Dec, where the busiest month runs 1.7× the quietest.