Portable Power Station

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.1M a year.

Searches, last 12 months

1.8M

Growth, 90 days vs prior 90

+23.5%

Conversion, latest week

0.5%

Market size, estimated

£2.1Ma year

Peak month

July1.8× the quietest month

Top search term

power station742K searches a year

Listings sell for £211.30 on average, from £20.86 to £785.07. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £211.30 that is £0 to £21K a year per listing.

Average price

£211.30above the $15 to $100 sweet spot

Price range

£20.86–£785.07

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£21K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 40% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #39 within Mowers & Outdoor Power Tools. It carries 1,466 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

40%

Out of stock, average day

10.0%

Average rank

#39in Mowers & Outdoor Power Tools

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,466per listing

Listings tracked

53

14 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

11Amazon's first-year sales bar

Average brand age

33 months