Skip to content

Poppy Wreath

Fail

The top 5 products take 91% of clicks, so Poppy Wreath is a Fail.

Flapen Score
46
46 / 100
Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 51
Market size
£33K/yr36K searches / yr
90-day growth
+28.8%search demand this quarter
Competition
91%top-5 click share · 7 brands · 12 sellers

Flapen Score

Poppy Wreath against its category

The dotted line is the Home & Garden average. Past it, Poppy Wreath is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Poppy Wreath market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Poppy Wreath 36K times last year and spent an estimated £33K. The top 5 brands take 91% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

5.5% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +28.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+28.8%
Conversion, latest week
5.5%
Market size, estimated
£33Ka year
Top search term
poppy wreath25K searches a year

02 · Price

A sale here is worth £16.71.

Listings sell for £16.71 on average, from £5.76 to £27.49. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £16.71 that is £0 to £2K a year per listing.

Average price
£16.71inside the $15 to $100 sweet spot
Price range
£5.76–£27.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 29% ship with Prime. On an average day, 34.3% of listings are out of stock. The average listing ranks #2,954 within Artificial Flora. It carries 65 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
29%
Out of stock, average day
34.3%
Average rank
#2,954in Artificial Flora
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
65per listing
Listings tracked
7

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Poppy Wreath products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£20K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

12

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

4%

  • Permabloom50%
  • UK-Gardens22%
  • Sincere Floral7%
  • HOMESCAPES7%
  • Dibor5%
  • Corsage Creations5%
  • Open — no brand owns it (1 brand, 4%)

Demand

Poppy Wreath search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26NovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 52.4× · 9 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Poppy Wreath

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Advertised Vs Actual Product100%−0.65

The photo is not representative of the actual wreath

Love

Quality-Overall75%+4.08

Great quality

Great quality and value for money

is better than feedback from other buyers

Value For Money25%+0.82

The item was good value for money

Return

0.4% Return rate 0% Fixable by listing

Compatibility-Overall50%█▁▁▁▁▁
Gifting Purpose50%▁▁▁▁█▁

FAQ

Common Poppy Wreath questions

Answered from the same tracked data.