Is pop up christmas tree with lights profitable to sell on Amazon United Kingdom?

The niche generates £46K/yr across 49 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is +14.6%. Flapen's verdict: Worth a look (55/100).

How competitive is the pop up christmas tree with lights niche?

35 brands and 41 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 42% of demand.

What do buyers complain about in pop up christmas tree with lights?

Top complaints mined from reviews: Quality-Overall, Strength, Assembly/Installation. The return rate is 3.2%.

When does demand for pop up christmas tree with lights peak?

Demand peaks in Nov–Dec; the busiest month runs 222.6× the quietest.

What does it cost to enter the pop up christmas tree with lights niche?

Listings span £9.95–£101.61; the average listing price is £31.50 (sweet spot $15–$100). The average incumbent carries 303 reviews — the moat a new listing must climb.

pop up christmas tree with lights

Worth a look

Shows a sweet-spot price point ($31.50 avg), but weak search conversion (0.2%) keeps it on the watch list.

Avg price

Incredible£31.50

avg listing price — sweet spot $15–$100

Brand share

Great42%

top-5 brand share — no brand owns this niche

Price range

Great£9.95–£101.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great302.57

avg incumbent reviews — the moat a new listing must climb

Competition

Great37%

top-5 click share — an open shelf

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Growth

Okay+14.6%

90-day search growth — must beat 0% to launch

Market size

Bad£46K

£46K/yr · 913K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, pop up christmas tree with lights is a £46K/yr Amazon United Kingdom market (913K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

pop up christmas tree with lights market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: £189K–£252K; units × avg price
Conversion rate: 0.2%
Avg BSR: #582
Page quality: 0%
Prime: 73%
Sponsored: 22%
Out of stock: 59.1%
Avg brand age: 32 months
Avg seller age: 214 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

35 falling

Sellers

Top-5 brand share

42%

Top 20: 88%

Top-5 click share

37%

Top 20: 75%

Open market

52%

N&T NIETING9%
WeRChristmas9%
SHATCHI9%
EZGETOP8%
FINGOOO7%
BrilliantJo6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +14.6% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 222.6×

Open Trend

Top pop up christmas tree with lights search terms

pop up christmas tree379K/yr +73.8%0.3% conv.
pop up christmas tree with lights180K/yr +24.5%0.2% conv.
collapsible christmas tree63K/yr +20.7%0.3% conv.
pop up christmas tree with lights and decorations26K/yr +73.4%0.4% conv.
pop up xmas tree with lights27K/yr +48.1%0.7% conv.
pop up xmas tree23K/yr -25.4%0.3% conv.
popup christmas tree16K/yr -12.1%0.0% conv.
pop-up christmas tree30K/yr -6.1%0.0% conv.
pop up christmas trees13K/yr -19.8%0.0% conv.
7ft pop up christmas tree9K/yr -35.1%0.0% conv.

All search terms

Top pop up christmas tree with lights products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

N&T NIETING Christmas Tree 5ft Collapsible Pop Up Christmas Trees Purple Tinsel Coastal Christmas Tree for Holiday Xmas Decorations Home Display Office Decor

N&T NIETING£19.724.6★1,674 rev

Pre Decorated Pop-Up Snow Flocked Christmas Tree 150 Warm White LED

WeRChristmas£59.784.5★261 rev

FINGOOO 5ft/1.5m Collapsible Christmas Tree Silver Tinsel Pop Up Coastal Christmas Tree for Holiday Xmas Decorations Home Display Office Decor

FINGOOO£9.954.6★464 rev

5Ft/150cm Prelit Pre Decorated Pop up Christmas Tree Xmas Home Indoor LED Warm White Lights Silver Baubles Decorations Battery Operated Holly Flocked

SHATCHI£30.383.9★160 rev

5Ft/1.5M Pop Up Collapsible Christmas Tree with Lights Silver Tinsel Skinny Pencil Artificial Tree For Holiday Home Office Decoration

Pinkswan£19.404.4★477 rev

Newest

by launch date

AGM 6ft Pop-Up Artificial Christmas Tree Pre-Lit Pre-Decorated Xmas Tree

AGM£70.011,734 rev

9mo ago

6Ft Prelit Pop Up Christmas Tree Decoration Collapsible Artificial Xmas Tree with Ornaments Pre Decorated with 150 Warm Lights Gold Ribbons & Bows Indoor/Outdoor Holiday Decor with Storage Bag

RACPNEL£101.6181 rev

10mo ago

Bonnlo 6 Ft Pop Up Christmas Tree with Lights 180cm Pre Lit Collapsible Christmas Tree with Sturdy Stand Silver&Blue

Bonnlo£50.5199 rev

10mo ago

Domigard 5ft Pop-Up Tree with Lights Instant Party Decoration for Home

Domigard£18.6937 rev

11mo ago

BrilliantJo Christmas Tree 5ft Artificial with Light and Topper Star Ball Pop Up Collapsible Stand for Xmas Holiday Party Decorations Home Office Display 150cm Gold

BrilliantJo£14.81121 rev

11mo ago

What buyers say about pop up christmas tree with lights

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation19%

“Easy assembly, looks lovely”

Value For Money15%

“Fantastic value”

Advertised Vs Actual Product13%

“As described”

Design-Overall11%

“Very decorative”

Brightness/Shine/Glow8%

“lovely tree bright and cheerful”

Ease Of Use7%

“Brilliant idea quick simple easy cant ask for more”

Battery Life4%

“one tip I recommend use really good batteries it really does make a difference”

Compactness4%

“Compact for storage and looked fab”

Size-Overall4%

“Perfect Size”

Storage Capacity4%

“Easy to put up and put away and doesnt take up much storage”

What buyers complain about

Quality-Overall38%

“Dont waste your money looks cheap and nasty”

Strength13%

“It was so flimsy it would fall with just someone walking by”

Assembly/Installation13%

“Bit of mess at first setup as its snow covered”

Color8%

“got green”

Top return reasons

Quality-Overall29%

Defective Material/Parts14%

Product Condition14%

Size-Overall14%

Advertised Vs Actual Product14%

Add-Ons/Attachments14%

Common questions

Is pop up christmas tree with lights profitable to sell on Amazon United Kingdom?: The niche generates £46K/yr across 49 tracked products. 0 of 13 products launched in the last 360 days are still selling. 90-day search growth is +14.6%. Flapen's verdict: Worth a look (55/100).
How competitive is the pop up christmas tree with lights niche?: 35 brands and 41 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in pop up christmas tree with lights?: Top complaints mined from reviews: Quality-Overall, Strength, Assembly/Installation. The return rate is 3.2%.
When does demand for pop up christmas tree with lights peak?: Demand peaks in Nov–Dec; the busiest month runs 222.6× the quietest.
What does it cost to enter the pop up christmas tree with lights niche?: Listings span £9.95–£101.61; the average listing price is £31.50 (sweet spot $15–$100). The average incumbent carries 303 reviews — the moat a new listing must climb.